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Marketing Lessons From $100m In Revenue Ft. Elliot Botterill [EP 001]
Manage episode 422200943 series 3578463
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In this episode of Visionary Voices, I sit down with Elliot, the owner of Botters Growth Agency. Elliot hares his journey of starting and growing his agency and the strategies he’s used to generate upwards of $100m in revenue for his clients!
Connect with me on LinkedIn: https://www.linkedin.com/in/aqil-jannaty/
Listen to more episodes of Visionary Voices:
Spotify: https://open.spotify.com/show/77oehtPoBQ21yfjtJiH2jT Apple: https://podcasts.apple.com/us/podcast/visionary-voices-podcast/id1735212877
Youtube: https://www.youtube.com/@AqilJannaty
Chapters
00:00 Starting Botters Growth Agency 03:09 Challenges of Growing the Business 09:28 Frameworks for Business Growth 13:44 Importance of Ideal Customer Profile 24:11 Building a List as an Asset 25:07 The Importance of Landing Pages 25:36 The Importance of Landing Pages 26:33 Advancements in Ad Platforms 27:55 The Role of Landing Pages in Automated Advertising 28:26 Framework for Building Landing Pages 29:48 The Significance of Above-the-Fold Content 30:45 Building Systems for Lead Conversion 31:43 The Importance of Backend CRM 32:37 The Power of Data in Decision Making 34:35 Implementing AI in Advertising 36:31 Exploring AI Video and Voice 38:21 The Importance of Quality Prompts in AI 40:48 Building a Strong Team and Culture 48:00 Lessons for Success
8 episode
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