181. How To Get Noticed, Effectively Communicate and Why It's Not Too Late To Grow on Linkedin

What's Working Now

Jessica Chen is an Emmy-Award winner, top virtual keynote speaker, and CEO of Soulcast Media, a global business communication training agency. Prior to starting Soulcast Media, Jessica was a broadcast TV journalist. She is also a top LinkedIn Learning Instructor where her communication courses have been watched by over 2 million learners and featured in Forbes, Fortune, and Entrepreneur. She lives in Los Angeles.
Key Takeaways
- Effective communication is crucial for getting noticed in the workplace. It's not just about having great ideas but also about how you present and communicate those ideas to others.
-Taking control of your personal brand is essential. If you don’t actively shape how others perceive you, they will create their own narrative, which may not align with your goals.
-A mindset shift is necessary for effective communication.
-uilding visibility on LinkedIn can start with low-stakes engagement, such as commenting on posts from influencers in your field. This can help you establish a presence and attract attention without the pressure of creating extensive content immediately.
-Learning to say no is a vital skill for advocating for yourself. The TEF approach (Tone, Explain, Follow-up with options) can help you decline requests while maintaining positive relationships and demonstrating your collaborative spirit.

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About Katie Richardson:
Katie, once a girl who just liked to have fun, transformed into a globally recognized designer and entrepreneur. With expertise in woodworking, welding, drawing, and sewing, she crafted her own path. Despite initial doubts and imposter syndrome, Katie defied expectations by establishing Puj, a business that now boasts its products in 2,000 US stores and 26 countries, delighting over 1 million customers worldwide. Her greatest aspiration is to inspire women across the globe. Renowned shows like the Ellen Degeneres Show, Rachael Ray Show, Today Show, and Entrepreneur Magazine have featured her, while influential figures like Martha Stewart, Matt Damon, Camilla Alves, Mario Lopez, Robert Downey Jr., Kourtney Kardashian, Bill & Giuliana Rancic, and Pam Beesley have embraced her products. Today, Katie is a coach, mother of four, wife, author, and powerful speaker.
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