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Bonus: AI in OOH (A LinkedIn Live Replay with Tim Rowe)
Manage episode 376333383 series 3407000
Konten disediakan oleh Tim Rowe. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Tim Rowe atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
This is a rebroadcast of "AI in OOH" a LinkedIn Live Event (which can you can access here).
Watch the YouTube version here
In this free class, I talk about how to incorporate AI in your OOH workflows.
Whether for sales enablement, measurement, or streamlining your operation, this is a great primer on the use of generative AI in your media company or as a media buyer or media planner.
There is a deck that accompanies this presentation which can be accessed for free at https://rb.gy/d5kk4
Key Timestamps:
- [00:01:25] AI enabling personal workflows.
- [00:06:13] AI in the podcasting industry.
- [00:11:22] Researching keywords with AI.
- [00:14:07] Creating internal apps with AI.
- [00:16:09] App built with spreadsheet integration.
- [00:20:13] Billboard foot traffic in cities.
- [00:24:03] Increasingly challenging quantifying the impact measurement.
- [00:27:58] Web traffic and media measurement.
Join OOH Insider and Placer.ai at The Premier Leadership Conference for those Building the Future with Location Analytics, December 10th, 2024 at Pier Sixty. Use discount code OOHInsider70 to save 70% at registration. Learn more here.
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