Podcast Teresa Price terbaik (2024)

1
Copywriting Hacks that will Make you Money 11:49

4d ago11:49

11:49

Copywriting is both an art and a science. The art brings your creative ideas to life in your marketing, but the science follows tried and true methods that produce results. In this episode, I unveil copywriting tips that will impact your marketing success. Words can transform browsers into buyers by using language that resonates with the deepest wa…

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Thrive in UX by adding survey mastery to your skill set 34:45

5d ago34:45

34:45

In this enlightening episode of Insights Unlock, we sit down with Jennifer Romano, a seasoned UX leader with experience at tech giants like Google, Facebook, and Instagram. Hosted by Lija Hogan, this discussion delves into the current challenges and promising future of the UX industry, the evolving job market, and the increasing relevance of mixed …

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How to Get to Page One on Google (Without Hiring an SEO Expert) 30:41

11d ago30:41

30:41

Unlock the SEO secrets that'll turn your small business website into a customer magnet! Getting found on Google or other search engines is something that so many struggle with. But you don’t need to hire an SEO expert–many of these things are easy to do and will make a difference in how many people find your site. I'm Janice Hostager, and armed wit…

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What to consider when designing your augmented future 27:19

12d ago27:19

27:19

In this Insights Unlocked episode, UserTesting’s Andy MacMillan talks with David Rose about designing our augmented realities and what UX designers, product leaders and others should consider as they take on that challenge. David Rose’s Journey in Tech Innovation David discusses his wide-ranging experiences in industries from healthcare to toys and…

1
Making Your Marketing Authentic with Stacey Hagen 35:34

18d ago35:34

35:34

You've probably heard how important it is to be authentic in your marketing, and that is absolutely true. Your ideal customer will relate to you better if you come across as real person that can connect with where they are. But "putting yourself out there" isn't always easy. It takes a portion of bravery to be seen as confident, especially for new …

1
How to transform your UX design process with continuous customer feedback 12:36

19d ago12:36

12:36

It shouldn’t come as a surprise that REI, the nation’s largest consumer co-op with some 23 million members, loves to talk with its customers. In this Insights Unlocked episode, UserTesting’s LeTisha Shaw talks with REI’s Monique Lalonde about their continuous interview program with customers to support the product development life cycle. “As our pr…

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Entrepreneur's Guide to Virtual Assistants with Meredith Raber 32:04

25d ago32:04

32:04

If you're a solopreneur and could use a little help from time to time, this podcast episode is for you. I have invited Meredith Raber onto the show to get the lowdown on hiring your first virtual assistant. Meredith shifted gears from her corporate advertising days to running her own virtual assistant (VA) agency, and she unveils the tips and trick…

1
Navigating the Future of UX Research: Insights from Dave Hora 21:42

26d ago21:42

21:42

In this Insights Unlocked episode, Andy MacMillan, CEO of UserTesting, talks with Dave about the rapidly transforming UX research landscape, shedding light on how technological advances are reshaping our approach to understanding user experiences. Dave has written several essays on the subject over on his website. “What we're doing in user research…

1
Authentic Storytelling in Your Business with Christine Innes 27:49

1M ago27:49

27:49

Have you ever wondered how life struggles can transform your life and your business? Christine Innes of The Corporate Escapist, joins us for a candid conversation about transforming her tumultuous corporate exit into a personal brand. She shares how ditching the victim mentality and embracing every aspect of her past paved the way for her entrepren…

1
How to succeed as a solo UX designer and product developer in 2024 25:03

1M ago25:03

25:03

In this Insights Unlocked episode, UserTesting’s Sean Treiser talks with UI/UX and product designer Karla Fernandes about designing, developing, testing and launching products on your own.Oleh UserTesting

1
How to Become a Business Networking Pro with Teresa Thomas 44:03

1M ago44:03

44:03

Have you ever felt like a wallflower at a networking event, awkwardly clutching your business card and wondering how to make the first move? My guest in this episode understands. Teresa Thomas is a connector by nature, but she hasn't always been one. Teresa shares her transformation from shy introvert to the networking guru she is today. In our con…

1
Investing in an AI-enabled future 30:51

1M ago30:51

30:51

In this Insights Unlocked episode, UserTesting’s CEO Andy MacMillan talks with Chris Messina, co-founder of the Ride Home AI Fund. They discuss AI’s rapid integration into our lives; ways in which AI will revolutionize work; the key elements of a successful product today; as well as Chris’s investment strategy for AI startups.…

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Making Social Media Work for Your Business with Kelly VanHoveln 29:33

2M ago29:33

29:33

Ever wondered how you can make social media marketing work for you? Tune in as Kelly VanHoveln, social media marketing expert, sits down with me to reveal how she transformed a maternity-leave hobby to a thriving career. We're unpacking the secrets to creating an online presence, that not only stands out, but stays true to you and your brand. From …

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How UX Research for AI and machine learning (ML) is different from UX Research for design 34:09

2M ago34:09

34:09

In this Insights Unlocked episode, Lawrence Williams talks with Dawn Procopio, founder and principal UX researcher at AI-Ethicist.com. They explore the critical role of UX researchers in ensuring that machine learning models are human-centered and ethically sound.Oleh UserTesting

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How to Raise Your Prices Without Losing Customers 17:50

2M ago17:50

17:50

Do you feel like you need to raise your prices but are not sure why or how? You're not alone. It's a little scary for many of us to raise prices since we don't want to lose customers. So I decided to tackle that challenge in this episode. We'll take a look at your money story and talk about some pricing psychology. I share nine tips you need to thi…

1
Supercharge your research with intentional (and connected) note-taking 31:17

2M ago31:17

31:17

In this Insights Unlocked episode, UserTesting’s Lija Hogan talks with Jorge Arango, author of the new book Duly Noted: Extend Your Mind Through Connected Notes. They discuss the power of note-taking to help you be more knowledgeable and creative, both at a personal level and collaboratively with teams.…

1
How to Determine Your Ideal Customer with Nicole Bernard 26:21

2M ago26:21

26:21

Did you jump into business without thinking too much about your marketing? If so, you're not alone. Many small businesses jump into the task of running their businesses without getting clear about one of the most important question you can ask: "who is my ideal, target customer?" Without understanding who your ideal target customer is, your marketi…

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How to build products customers actually love with continuous discovery 21:49

2M ago21:49

21:49

In this Insights Unlocked episode, Teresa Torres — author of Continuous Discovery Habits, which has now sold more than 100,000 copies — talks about the importance of customer input earlier in the product development lifecycle to better dial in product market fit and reduce wasted costs. Teresa has coached hundreds of teams at companies of all sizes…

1
Harnessing Small Business Advantages in a Big Business World 13:22

2M ago13:22

13:22

Feel like David facing off against Goliath in the business world? Join me as I pull back the curtain on my own entrepreneurial journey, revealing how I went from being an insecure one-person design agency to discovering that my small business's size was my secret weapon. I talk about the truths that can turn your small business into a market leader…

1
Is AI coming for your design job? 29:58

2M ago29:58

29:58

In this episode of UserTesting’s Insights Unlocked podcast, Andy MacMillan talks with Pablo Stanley about AI’s impact on design. Pablo is the founder or co-founder of several design brands, most recently Bueno and the Musho AI plugin for Figma. Previously he was a lead designer at InVision, as well as a staff designer at Lyft and Udemy. He teaches …

1
7 Ways to Use Email Marketing to Increase Sales in Your Business 24:02

2M ago24:02

24:02

Unlock the power of an inbox! In this episode, I talk about 7 types of emails (plus one bonus type) that are must-haves for getting sales and happy customers. I also touch on tips for writing all your emails! I talk about... Email Type #1: The Email Welcome Sequence Email Type #2: Lead nurturing Emails Email Type #3: Weekly Educational Content Emai…

1
Create an internal Insights Council to inform and influence business decisions 10:05

2M ago10:05

10:05

In this bonus episode, we look back to our conversation from Season 6, Episode 53 with Monal Chokshi, Head of Research & Insights at Dropbox. In this clip, Monal shares tips for anyone looking to build a research team from the ground up at a company, as well as tips for next leveling a research team that already exists. She also explains how she cr…

1
5 Psychology Triggers to Add to Your Sales Pages and Emails 13:30

3M ago13:30

13:30

Ever wondered how tapping into your customer's psyche could skyrocket your marketing results? We use psychology every day in our ordinary life, whether we realize it or not. And as small business owners, we need to use it in our marketing to compete with the big guys. So in this episode, we'll talk about a few well-researched methods for converting…

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UX Research - Less Order Taking, More Strategic Advising 9:54

3M ago9:54

9:54

In this bonus episode, we look back to our conversation in Episode 87 with Ari Zelmanow and UserTesting’s Michelle Huff. Ari is a former police detective turned UX researcher and now leads User Experience Research at Twilio. In this clip, Ari explains why he thinks we need to reinvent UX researchers role within organizations to be less of a service…

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The Beginners Guide to Video and YouTube Content 44:31

3M ago44:31

44:31

Do you love to be on video? I know I sure don't! It may have to do with being over 50, or maybe it's just that I'm self conscious. Although I'm getting better about it, video is still not my favorite medium, and I know others feel that way too. So I wanted to bring on veteran video streamer and podcaster Kurt Sasso from Two Geeks Talking to teach u…

1
No one needs permission to innovate 5:30

3M ago5:30

5:30

Welcome back to Insights Unlocked. Our next season kicks off in a few weeks with some incredible guests such as Judd Antin, Jennifer Romano, Teresa Torres, and Pablo Stanley among others. In this episode, we look back to our conversation in Episode 17 with Christian Idiodi, Partner at Silicon Valley Product Group. We ask him about how teams and ind…

1
Transform Your Website into a Business Powerhouse with Paula Hickey 40:15

3M ago40:15

40:15

Imagine your website as an ultimate salesperson, one that never sleeps and tirelessly works to pull your audience in during those critical first seconds. It's not enough to just have a website; it needs to speak to your ideal customer and resonate with the core values of your brand. In this episode, we're dissecting the important aspects of a websi…

1
Leveraging the Power of Marketing Quizzes with Tai Goodwin 29:43

3M ago29:43

29:43

Do you like quizzes? I can't resist a good Buzzfeed or Facebook quiz. Turns out ...I'm not alone! Whether it's fun or serious, lots of people love learning about themselves through results that quizzes can reveal. That's why I wanted to talk to someone who's had success using quizzes. My guest in this episode is Tai Goodwin, ex-teacher turned marke…

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Important Email Marketing Changes Coming February 2024 with Scott Hartley 34:03

4M ago34:03

34:03

If you have an email list, this episode is one you don't want to miss! Email marketing expert Scott Hartley joins me in this episode to reveal new authentication requirements coming from Google and Yahoo in February 2024. Google and Yahoo will be enforcing four new compliance rules that you need to have covered in order for your emails to get deliv…

1
The Secret Sauce to Email List Building in 2024 20:47

4M ago20:47

20:47

How does your email list look? 🤔 Like many small business owners, it's easy to move list-building to the back burner. We're going to change all that today. In this episode, we'll explore the untapped potential of email marketing as we uncover the secrets to cultivating a robust email list that will become your most valuable marketing asset. After g…

1
The ABC's of Content Strategy with Nancy Nungari 36:14

4M ago36:14

36:14

Ever thought about how a small bookstore owner could transition into a savvy online marketer amidst the rise of Amazon? This week, we're chatting with Nancy Nungari, who has made this transformation and is eager to share her (somewhat bumpy!) journey. From Kenya to Germany, Nancy has faced the trials that come with navigating the world of entrepren…

1
Down time during the holidays? Update your portfolio or LinkedIn profile 7:18

4M ago7:18

7:18

Welcome back to Insights Unlocked and a very happy holidays to everyone. For many people, the holiday season is a time for taking a break from work as we visit friends and loved ones and otherwise recharge our batteries. In this short encore episode, we listen to the conversation UserTesting's CEO Andy MacMillan had with Sarah Doody from Career Str…

1
Mastering the Art of Storytelling in Marketing with Sarah Dickinson 26:05

5M ago26:05

26:05

Are you prepared to captivate your audience with the art of storytelling? Join us as we get an insider's look into the world of newsletters and content development with our guest, Sarah Dickinson from The Nerdy Quill. The magic of relationship marketing unfolds as Sarah shares her expertise in creating compelling narratives that not only engage you…

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From idea to prototype: a step-by-step process for innovative digital product design 16:06

5M ago16:06

16:06

In this episode, UserTesting’s Lija Hogan talks with Leeyat Tessler, Senior User Experience Researcher at Capital One's Innovation Lab. Leeyat provides an inside look into the Lab's purpose-built space, where groundbreaking digital products are born. From initial research to the Wizard of Oz testing, they explore the intricacies of UX research and …

1
An Entrepreneur's Guide to Strategic Planning for 2024 14:08

5M ago14:08

14:08

Need a foolproof blueprint to plan for success in 2024? You're in the right place! In this week's episode, I'll be sharing: potent insights on goal-setting the power of a personal mission statement the often overlooked importance of taking breaks for mental clarity Constructing a product ladder for all your offers (with a FREEBIE here!) Utilizing a…

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Building a customer feedback loop for your startup or small business 17:36

5M ago17:36

17:36

In this Insights Unlocked episode, we talked with Siena Hickey from Sanzo Strategy Group about why startup founders should lean into talking with their customers more, and what the risks are if they don’t. Siena has consulted brands across America, Europe, Asia, and Africa on the nuances of product market fit. Customer feedback allows you to identi…

1
Strategic Planning for Small Business Success with Tammy McKinney 42:31

5M ago42:31

42:31

Do the thought of crunching numbers and setting achievable business goals gives you sweaty palms? No worries, Tammy McKinney, a seasoned life and business coach, joins us on this episode to demystify the world of Revenue Roadmaps. She shares invaluable insights on the importance of strategic planning and how having a clear mission and vision can st…

1
Fostering human connection for hybrid and remote design teams 20:33

5M ago20:33

20:33

In this week’s Insights Unlocked, Alex Mullans, product lead at Figma, provides insightful perspectives and strategies for maintaining human connections in remote design teams during his conversation with Liz Miller, vice president and principal analyst at Constellation Research.Oleh UserTesting

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Neck Lifts, Face Lifts, Chemical Peels and Lasers: Anti-Aging and Post Weight Loss Techniques with Dr. Bethany Powers 54:48

5M ago54:48

54:48

Ready to peel back the layers of your skincare knowledge? We promise that by the end of this episode, you'll have a deeper understanding of anti-aging techniques and skincare treatments. We've invited Dr. Bethany Powers, facial plastic surgeon, to share her invaluable insights. We navigate the fascinating world of chemical peels and laser treatment…

1
Process Mapping to Make Your Small Business More Efficient with Julia Wolf 26:09

5M ago26:09

26:09

Ready to supercharge your business growth and efficiency for the new year? Brace yourself for actionable advice with our very special guest, Julia Wolf, a Six Sigma Master Black Belt. Julia has spent much of her life in the corporate world, but has also been in the shoes of a small business owner. In this episode, she's going to talk to us about ab…

1
Driving global social change through research and design 18:22

5M ago18:22

18:22

Oleh UserTesting

1
04. As Seen on TV: Behind the scenes on tattoo reality tv. 1:11:02

5M ago1:11:02

1:11:02

We're back bitches! After a bit of a sebatical the girls are back and serving some juicy behind the scenes on your favorite tattoo reality shows! Gia Rose and Teresa Sharpe go over some of the best times and worst times while filming Ink Master and Best Ink. With a little Q & A from our listeners about filming as well as the challenges and conseque…

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Your Marketing Questions: Answered 22:53

6M ago22:53

22:53

Are you ready to supercharge your small business marketing? In this episode, Janice Hostager answers questions from business owners about ways to grow their new businesses. Join Janice as she tackles marketing problems from a photographer and a salon owner learn how to rise above the noise and claim your space in an overcrowded market. Every busine…

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A 2-step matrix for making customer insights more actionable with Aline Thomé from Raiffeisen Bank International 19:04

6M ago19:04

19:04

In this week’s Insights Unlocked, we chat with Aline Thomé, a senior UX/UI designer at Raiffeisen Bank International about the challenges she faced introducing UX research to a large and established international organization, highlighting the importance of resilience. The Austrian banking group operates 13 subsidiary banks in Central and Eastern E…

1
Uncovering Your Perfect Target Audience 15:29

6M ago15:29

15:29

Do you really know who your target audience is? You may not realize this, but your marketing should be directed to just one person: your ideal customer. The one who buys most often, spends the most, and is a pleasure to do business with. As long as you're trying to market to a crowd, you will miss the mark in connecting with anyone. In this episode…

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How can AI elevate your UX Design? Insights from Chief Scientist Ranjitha Kumar 18:07

6M ago18:07

18:07

In this Insights Unlocked episode, Liz Miller interviews UserTesting’s Chief Scientist Ranjitha Kumar about her unique perspective on integrating AI and machine learning (ML) into UX and experience research.Oleh UserTesting

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Redefining Beauty and Business: Dr. Chiddy Shares His Business Secrets and Plans for The Plastics Clinic! 57:05

6M ago57:05

57:05

What if you could redefine your perspective on beauty and its intricate layers? I'm thrilled to have Dr. Jerry Chidester "Dr. Chiddy" join me this week! As a business owner, have you ever found yourself grappling with the tricky balance between service and profit? Dr. Chiddy gives us an inside look into what it has been like opening his own plastic…

1
Mastering Small Business Systems with Samantha Whisnant 29:55

6M ago29:55

29:55

Ever felt overwhelmed by the chaos of organizing your business? Our guest this week, Samantha Whisnant, a certified digital business manager and systems expert, shares how she helps entrepreneurs set up optimized business systems that help them manage the chaos. Samantha talks about her unique path from living abroad and searching for online money-…

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Running a beta pilot to successfully launch a (hardware) product 19:52

6M ago19:52

19:52

In this Insights Unlocked episode, Anne Wilbers, a Senior Design Researcher at Canopy, shares her experiences UX testing the new Canopy Pickup Cam system ranging from the installation guides, hardware, app, website landing pages and more. The Canopy Pickup Cam is a smart security camera that works for most trucks. Theft from trucks and other vehicl…

1
What's New in Plastic Surgey: An Update From The American Society of Plastic Surgery Meeting! 18:11

6M ago18:11

18:11

Imagine a world where cutting-edge beauty enhancements and safety measures coexist seamlessly! That's what we'll be discussing with our distinguished guest, Dr. Rouzbeh Kordestani, an expert in plastic surgery. He just got back from the American Society of Plastic Surgery meeting in Austin, and is bringing us the biggest takeaways from the biggest …

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