As a professional model and actress since 1993, Valerie Bittner has seen and learned a lot. While still actively working in TV, film, and print, she enjoys sharing what she's learned over the years consulting on marketing and helping others get into the entertainment industry. This is The Martini Shot — Valerie's podcast — where if you or someone you know is an aspiring actor or model, the advice is invaluable.
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Get ready for some serious business real talk with a splash of MARKETING and PR magic! Tune in to The Eight By Kate Show, where every episode is packed with eight Marketing Objectives, Tips, and a whole lot of goodness tailored just for your small business needs. Join Kate and a lineup of savvy business owners from coast to coast as they dish on the hottest topics of the day. From insider tips to industry trends, we've got your back on everything from marketing to technology and beyond. Don' ...
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Podcasting for Entrepreneurs: 8 Must-Know Tips Before You Hit Record
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In this episode, we delve into the world of podcasting through the lens of entrepreneurship. Thinking about launching your own podcast to boost your business? Before you hit record, tune in as Kate outlines eight crucial things every business owner should know. Whether you're a seasoned entrepreneur or just dipping your toes into the podcasting wat…
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Mastering Lead Generation: 8 Strategies to Propel Your Business Forward
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In this episode of Eight by Kate, we're going to dive into the world of lead generation and explore 8 actionable strategies that can elevate your business to new heights. Whether you're a seasoned entrepreneur or just starting out, these proven techniques will help you attract, engage, and convert leads effectively. Schedule your free STRATEGY call…
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8 Things Your Business Should Consider When Hiring a Web Designer
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In today's digital landscape, your business's online presence is paramount, and hiring the right web designer can make all the difference. In this episode, we dive into the crucial aspects every business should consider when looking to hire a web designer. From aesthetics to functionality, we uncover the eight key considerations that will ensure yo…
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Beyond the Spotlight: Valerie Bittner's Insights into Modeling, Acting, and Voice Over
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I’m continuing my conversations with brilliant women for Women’s History Month. I’m talking with Valerie Bittner, model, actor and voice artist. Valerie talks the beginning of her career and how things have changed through her 31 years in the industry. Valerie Bittner is an independent model, actor and voice artist who states no job is too big, too…
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Empowering Voices: International Women's Day with Kate Shaughnessy and Samantha Locke
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Welcome to a special edition of Eight by Kate, where we celebrate the resilience, achievements, and stories of women. In honor of International Women's Day, we're privileged to have two remarkable guests join us: Kate Shaughnessy, Partner/CEO and Samantha Locke, Director, Account Management of Pine Philly.…
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8 Ways You Can Use LinkedIn Groups for Lead Generation
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In this episode, Kate delves into the power of lead generation in LinkedIn groups. With eight actionable strategies, you'll uncover how to transform your LinkedIn group participation into potential lead generation. From joining the right groups to crafting engaging discussions and offering valuable solutions, each step is a roadmap to success. Tune…
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8 Strategies to Create a Compelling LinkedIn Profile
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In today's episode, we dive into the world of LinkedIn profiles and bios – your gateway to making a lasting impression and a piece of my strategies to use LinkedIn for lead generation. Your LinkedIn profile isn't just a list of past jobs; it's your digital storefront, your virtual handshake with potential clients and collaborators. Crafting a stand…
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Leveraging LinkedIn: Eight Strategies for Lead Generation
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In this episode, we delve into the world of LinkedIn and uncover eight potent strategies for generating leads and fostering business growth. LinkedIn isn't just a platform for networking; it's a goldmine for lead generation when used strategically. From optimizing your profile to utilizing advanced search filters and leveraging LinkedIn Ads, each s…
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Unlocking Leads: Mastering 8 Strategies for Social Media Lead Generation
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Welcome to Eight By Kate, where today we uncover the secrets to maximizing your social media presence for ultimate lead generation success! In today's episode, we're diving into eight game-changing strategies that will revolutionize the way you leverage social media to capture leads and grow your business. Define Your Goals: Clearly outline what yo…
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I'm sharing 8 things that I am grateful for this year. What's on your gratitude list this year? Do we have some in common?Oleh Kate Elfatah
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8 Things Not To Do in Your Email Marketing
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Email marketing is still a powerful tool for your business. Understanding the tools and what NOT to do will make your list powerful and your engagement rise. Here are some things you should consider not doing with your email marketing: Ignoring Data Privacy Regulations Overlooking Mobile Responsiveness Sending Irrelevant Content Neglecting Personal…
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8 Ways To Use AI When Writing Blog Posts
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AI can be a powerful tool to assist you in writing a blog post more efficiently and effectively. Here are eight ways you can use AI to enhance your blog writing process: Topic generation and research Outline creation Expand on the content you've written Grammar and spelling check SEO Enhance your language and vocabulary Check your facts Personalize…
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8 Strategies to Jumpstart Your Fall 2023 Marketing
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Let's discuss the end of summer and the start of fall! One of the best times of year to start thinking about your fall and holiday marketing strategy. Kate gives 8 Tips to jumpstart your fall 2023 marketing. 1. Check your website messaging 2. Refresh your Social Media Profiles 3. Create a stellar content calendar 4. Lean into your Email Stats 5. Cr…
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Are you ready to rev up your email marketing game in 2023? Follow our top tips for a successful strategy this year! Kate shares some of her best tips for your email marketing in 2023. From email subject lines to adding value to your emails. Listen to learn and begin to implement these suggestions in your business today!…
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Emoji or Not to Emoji. Using Emojis in Your Social Posts
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Well, it's not an age-old question, but it's a question. Should you use Emojis in your social media captions? More importantly, why should you care? There is a reason there are emoticons. Emojis convey emotion by depicting facial expressions or emphasizing a specific point with an associated icon. If done right, emojis can give that essential twist…
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8 Tips To Get Started with Your Marketing Calendar
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It's not a secret! Any marketing team uses it. The Marketing or Content Calendar. Success starts with a plan. When marketing your business, a calendar is the easiest and most effective way to do this. 📅 Kate shares 8 Tips to Get Started Creating a Marketing Calendar We talk to a lot to businesses about setting goals with their marketing plan and de…
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Getting Started With Your Business Content Strategy
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Kate talks about what a content strategy for your business should consider and how you can make it work for you. 1. What are you comfortable with? 2. How much time do you have? 3. What's your voice or tone? 4. How can you develop content around your campaigns and marketing strategy? 5. How are you disbursing your content? 6. What's your goal? 7. Ho…
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What You Need to Know When You're Going to DIY Your Marketing
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Guess what? I'm not against DIY Marketing. But there are some fundamentals you need to know as a small business owner before you jump into DIY Marketing. I'll discuss two things you'll want to do to get started. DIY Marketing ConsultingOleh Kate Elfatah
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Fundamentals of a Great Promotional Social Media Post
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We're chatting about the fundamentals of a great promotional post. If you're using social media to grow your business, you need to know how to leverage it properly when you're posting something promotional in nature. First, Kate discusses what you need to evaluate and review before creating your caption. Kate gives you her 3 fundamentals to the per…
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Marketing Content Tip: Celebrate with your Followers
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Find something to celebrate and create content around that. People like to know about you. When you celebrate, they want to celebrate with you. 𝐈𝐝𝐞𝐚𝐬: 🏆Birthdays! People and pets. We all love to celebrate a birthday. Let people know it’s someone’s birthday. Don’t forget your pets. 🏆Reaching a goal (this can be a business or personal goal you set fo…
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Low or No Cost Marketing Strategies
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Kate discusses Low Cost or No Cost Marketing Initiatives and Strategies you can implement in your business. Email Marketing SEO Social Media Guerilla Marketing Create Amazing Content Google My Business Listing Partnerships Generate Referrals with Current or Happy Clients https://homconsulting.com/Oleh Kate Elfatah
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If you have been struggling with finding new content ideas for your business's social media I give 8 super easy and fun strategies you can do. Share Behind the Scenes Demonstration Simplify something complicated Testimonials Trendjacking Motivate and Inspire Share the Love Curate from content you already created HoMConsulting.com…
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Don't Put All Your Marketing Eggs in One Basket
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With Facebook and Instagram's recent loss of service for 7 hours it's the perfect time to start thinking about diversifying your marketing strategy. homconsulting.comOleh Kate Elfatah
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8 Tips For Perfect Social Media Captions
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Do your social media captions suck? No seriously. Kate discusses 8 tips when creating perfect social media captions. If you're looking to breathe new life into your captions take a listen. Intention Call To Action Be Your Audience Encourage Conversation Value Story Telling More Context Be YOU homconsulting.com…
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Kate talks about holiday marketing. It's never too early to start your strategy and planning for all of your small business holiday marketing initiatives. Kate will go through 8 strategies and concepts you can leverage when planning: Give Back Gift Wrapping Gift Cards Co-Marketing concepts Classes and Tutorials Leverage Google Business Listing Cont…
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Enter The Entrepreneur with Author and CEO, James Phinizy
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Kate chats with James Phinizy, the founding visionary and CEO of PureHeart Unlimited Media Publishing. He is a seasoned actor, artist, and Bronx native who started his creative journey as an early childhood educator, teaching preschool on Park Ave, where his zany comedic spirit and sassy edge will forever have him revered as “Mr. Phinizy”. After te…
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8 Rules for Branding with Steve Dimeo, Creative Director at Pine
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8 Rules for Branding with Steve Dimeo, Creative Director at Pine. See yourself through your customers’ eyes Understand the difference between a brand and a campaign. Understand that what you do or sell is not who you are as a brand. Think long-term. Think holistically. Think about your personality. Be different. Hire experts. Steve DiMeo is a Creat…
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Enter the Entrepreneur: Holly Daniels Christensen, CEO and Founder of Dune Jewelry Co.
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Kate and Bella chat with entrepreneur, Holly Daniels Christensen, CEO and Founder of Dune Jewelry Co. Can you go from crafting at your kitchen table to a multi-million-dollar business? As CEO, Holly Daniels Christensen has proved – yes! Using grit and the actual sand beneath her toes, that’s exactly what this entrepreneur has done. The founder of D…
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Enter the Expert with Ronee Welch of Sleeptastic Solutions: 8 Tips for Better Sleep
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Kate and Bella chat with Sleep Expert Ronee Welch of Sleeptastic Solutions. Ronee Shares 8 Tips on Better Sleep Ronee Welch is the owner of Sleeptastic Solutions. Besides holding a dual BS in marketing and management, she is a certified pediatric and adult sleep consultant, health & lifestyle practitioner, pre/postnatal nutrition coach, lactation c…
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8 Tips for Creating Your TikTok Video Content
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Bella schools us on tips on creating TikTok video content. If you're new to TikTok or have been thinking about jumping into this growing platform, Bella shares some great tips and suggestions on getting things started. HoMConsulting.comOleh Kate Elfatah and Annabella Estrada
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Enter the Entrepreneur with Nicole Harvey, co-founder of Mason-re
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Kate and Bella chat with Nicole Harvey, co-founder of Mason-re. Mason-re believes that true sustainability comes from using less items for more things. This is why they have focused on the mason jar - one of the most versatile and reusable products. Nicole shares valuable information about the start of this amazing company and being an entrepreneur…
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Enter the Expert with Theresa Dunn: 8 Touch Points Needed for your Buyer's Journey
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8 touch points needed for your buyer's journey to help increase your chances in a potential customer to convert. Theresa discusses 8 areas and the strategies and tactics under each area. Unaware Aware Educate / Inform Interest Consider Remarket/Retarget (this is a step many forget when looking to convert in a full-funnel approach, not just for rais…
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Enter The Entrepreneur with Luke Hyde of The Small Business Digital Road Map
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Kate and Bella speak to the impressive 20-year-old Entrepreneur, Luke Hyde. Luke Hyde Founder of Drive Digital Advertising and The Small Business Digital Road Map, helps small businesses grow exponentially by teaching them top online marketing strategies without requiring a lot of money, time, or experience. He has been featured in Medium, Yahoo Fi…
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Our monthly Need to Know episode. Kate and Bella discuss: Instagram LIVE Rooms Instagram Remix Feature in Reels Tool of the Month: TapInfluence.com Facebook Launches Favorites: Link to article Email Stat Email Subscribe List Building Tip LinkedIn Clubhouse Rival When's Clubhouse Coming to Android homconsulting.com…
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You work so hard on developing your content. There are so many ways you can take that content and reuse it. Kate and Bella give you 8 ways you can repurpose your content. Reshare in an email blast Take pieces and share in nuggets on your social media over time Create a video talking about the content Create an infographic of an Ebook you can give a…
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Enter The Expert with Business Coach, Jeff Newkirk of Understandable Solutions
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Kate and Bella talk with Business Coach, Jeff Newkirk of Understandable Solutions. 8 Ways to Securing a Sustainable Business Maintain the vision Know your numbers Have a plan Retention, retention, retention Systems win every time Triple L Serve not served A smokin’ pipe Website Facebook Instagram LinkedIn Events Take Jeff's FREE Assessment. How wel…
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8 Tips On Creating a Content Marketing Calendar
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Kate and Bella review 8 Tips in Creating a Small Business Content Marketing Calendar. Define it's purpose Determine the tool you will use What should be on your calendar Understand how much content is needed What do you have already vs. what do you need to create Keep it simple Refine your ideas Monitor and Measure www.homconsulting.com Facebook In…
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Kate and Bella discuss the Need to Know for March 2021 Asking for Testimonials LinkedIn developing a new Freelance Marketplace Twitter’s Clubhouse Competition - Spaces TikTok for Business Facebook Paid Events and How It Can Help with Paid Advertising Facebook BARS App Spotify Anchor Tool 55+ Audience Stats on Digital Find Us Website Kate Instagram …
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Enter The Entrepreneur with Annabella Estrada of Wind Up Dance Tour
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Kate is flipping things around this episode where is interviews Annabella Estrada her cohost who is the owner of the very successful Wind Up Dance Tour. Wind Up Dance Tour is an exclusive dance convention that provides comprehensive class initiatives in a variety of dance disciplines. Our goal; to push the dancer out of their comfort zone with uniq…
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8 Things To Know When Creating Your Hashtag Strategy
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Kate and Bella talk all things Hashtags and what you need to know when planning out your Hashtag Strategy. 8 Things To Know When Creating Your Hashtag Strategy. Know the Rules What Are The Different Hashtags Research Competitors Related Hashtags Get Featured Banned Hashtags Hashtag Placement www.homconsulting.com Bella@homconsulting.com kate@homcon…
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8 Tips To Increase Sales In Your Business with Master Coach Tina Marie St.Cyr
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Kate and Bella chat with Master Coach, Tina Marie St.Cyr where she shares her 8 tips to increase sales in your business. Tina Marie St. Cyr is a dynamic force when it comes to personal development, leadership, and communications. She is a board-certified executive coach and a licensed corporate trainer specializing in human communications & human r…
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Episode 13 - Need to Know February 2021
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Kate and Bella discuss the Need to Know Trends, Tips and Tools in Marketing for February 2021. In this episode we cover: Clubhouse Curated vs. Canned Content Testimonial Videos Instagram Vanish Mode Facebook "Topic Exclusion" Tools Google Duplicate Content Embeded vs. Uploaded Video Content for Google Ranking Tool - ZOOMSHIFT.COM…
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Enter The Entrepreneur with Kathy Purcell of ClearProtex
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Kate and Bella talk with entrepreneur Kathy Purcell of ClearProtex. Starting a business during a pandemic for a pandemic! Katherine M. Purcell, MT-BC, Director of Therapeutic Arts Group, (TAG) is a Board Certified Music Therapist and Pennsylvania State Certified Music Teacher. She graduated, Cum Laude, from Shenandoah Conservatory in 1989 with degr…
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8 Tips To Creating Your Social Media Caption
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Kate and Bella talk about tips on creating your social media captions. Know your audience Use your voice Tell your story - microblogging Include a call to action Include hashtags Ask questions Use emojis Tag people www.eightbykate.com www.homconsulting.comOleh Kate Elfatah and Annabella Estrada
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Episode 10 - Enter the Expert - 8 Steps In The Sales Process with Hugh Liddle
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Kate and Bella chat with The Sales Wizard, Hugh Liddle of Red Cap Sales Coaching where he gives us 8 Steps in the Sales Process. Hugh discusses: Mindset Building Report Verbal Agreement Questions Value Statements Ask for the Sale Answer Objections Follow Up WOW! Hugh is offering a special discount of $50 off his Elite Sales Academy Training for our…
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Episode 9 - Need to Know January 2021
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Kate and Bella discuss the Need to Know Trends, Tips and Tools in Marketing for January 2021. In this episode we cover: IG Policy Updates Apple and Facebook Battle IG Reelz Followers, do numbers matter? Products leveraging ethical sustainability plans Social Media Scams Facebook Oculus New Years Resolutions to Quit Social Media…
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Episode 8 - 8 Marketing Refresh Ideas for The New Year
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Kate and Bella discuss 8 marketing refresh ideas that you can implement in the new year for your small business. Website updates Review website stats Update your social media platforms Analyze your content Update your Email Marketing efforts Update Marketing materials to match your other updates Strategize Organize…
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Episode 7 - Enter The Entrepreneur with Dr. Darin Mazepa
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Dr. Darin Mazepa of Vitality Natural Healthcare Center discusses 8 Resolutions You Will Want to Consider This New Years'. A lifelong resident of the Lehigh Valley, PA Dr. Darin is passionate about four things, being the best father he can be to his son, Kai; his love for the Hawaiian Islands, attending concerts; and transforming the lives of suffer…
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Episode 6 - 8 Last Minute Holiday Marketing Ideas for Small Business
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Kate and Bella give you 8 Last-Minute Small Business Holiday Marketing Tips. 1. Offer a nice last-minute discount. Use holiday-specific promo codes too. 2. Connect to customers and clients via social media messaging with warm wishes to those you may have worked with or know. Maybe share something that has changed even they may not know about, but b…
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Episode 5 - Enter the Expert with Gotham Chandna of Cloud 21 PR
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This week Kate and Bella talk to Gotham Chandna of Cloud 21 PR where he will share 8 Growth Hacking Tips for Independent Film Makers. Gotham Chandna is a Marketing & PR Savant. With over a decade of marketing and PR experience under his belt, Gotham is recognized as one of the top 100 Twitter users in PR. Passionate about indie and global cinema, h…
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