Attorney Marketing Profits is a podcast that provides attorneys with fresh and new marketing ideas for their law firms or solo practices. The show is hosted by Richard Martindale, an attorney for over 2 decades and a digital marketing expert for over 10 years. Attorney Marketing Profits helps attorneys and law firms grow their legal practice by teaching them effective online marketing strategies they can implement easily.
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If you're looking for high-energy, real-world, practical ways to grow your law practice today, this is the podcast for you. Specifically designed to help motivated, growth-minded lawyers build better practices in less time, this is not your grandfather's attorney and law firm marketing podcast! If you have any lawyer marketing questions you'd like considered for a show, email Nick at Nick@AttorneyMarketingInstitute.com.
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Mastering Your Law Practice: law practice management, law firm marketing, rainmaking, attorney lifestyle
Attorney Thom Goolsby: law practice management, law firm marketing, rainmaking, attorney lifestyle
Mastering the Business of Practicing Law: Practical, easy to use advice on law practice management, law firm marketing, rainmaking and attorney lifestyle. Make the most from your legal practice. Attorney Thom Goolsby is a long practicing and successful trial attorney, as well as a former law professor, senator and Marine Corps officer. He shares his vast experience and knowledge of what to do and not to do in order to have a successful and high paying law practice you will love. Listen, lear ...
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Texting Secrets: Train Your Clients to Save Time & Make You Money
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Here are the secrets for utilizing text messaging to help you bring in cases, communicate with clients, share information, make money and save you time and energy, all while making your clients happy. Need to train your staff and make your office into an endless money machine? We can help with personalized evaluation and training. Text Thom Goolsby…
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Episode 011 - Do You Know What You're Trying to Achieve with Your Legal Marketing?
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In Episode 011 of the Attorney Marketing Profits Podcast, Richard Martindale delves deeper into the first essential element that you need for a successful online legal marketing system - Knowing Your Goals and Intended Outcomes. If you don’t know what you’re trying to achieve, then you will have a hard time gauging your success, and you will not be…
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Episode 010 - How to Create a Successful Online Legal Marketing System (Part 2)
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In this episode of the Attorney Marketing Profits Podcast, Richard Martindale finishes his discussion of the 8 Essential Elements for an effective legal marketing system. These 8 elements work together to achieve an efficient and successful legal marketing system that allows attorneys and law firms to use Legal Marketing Optimization to leverage th…
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Episode 009 - It's Hard for Me to Say I'm Sorry... but I Am Sorry!
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In this episode of the Attorney Marketing Profits podcast, host Richard Martindale simply feels the need to apologize to his audience. Listen in to understand why he's sorry and what he has in store for the future. Thanks for listening! References from this Episode: Martindale Digital Facebook Page - Like and Follow this Page for Live Video Broadca…
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Episode 008 - How to Create a Successful Online Legal Marketing System (Part 1)
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In this episode, Richard discusses the framework for an effective marketing system so you can achieve the goals you have set for your law firm and practice. There are eight key elements that go into an efficient and successful marketing system. Richard shares four of those elements with us today, so be sure to tune into the next episode to hear abo…
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Episode 007 - Setting a Vision for Your Law Firm in 2019
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January is always a great time to set goals in your business or law firm. In this episode, Richard isn’t going to walk you through how to set “SMART Goals” because you can do that on your own. Instead, Richard shares his insight into goals he has set in his businesses for this year and gives you some ideas to think about when setting your goals for…
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Episode 006 - Why Your Legal Marketing Really Matters
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In this episode, Richard talks about why marketing your law firm really matters. The reasons for this may seem obvious, but Richard cuts deeper and puts a strong emphasis on the relationships that we form with our clients.Richard starts by telling a story about a paralegal stopping by his office notifying him that a client was on the phone and want…
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Episode 005 - Learn the Most Important Type of Traffic for Your Law Firm
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In this episode Richard talks about the 3 types of internet traffic. He tells us which type of traffic to focus on to generate the revenue that we need to be financially free and why the two other types of traffic are not nearly as fruitful. We learn that traffic we can directly utilize in our law firm, without depending on a third party, is invalu…
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Episode 004 - Giving in the Spirit of Thanksgiving Will Earn More Clients
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This podcast episode focuses on the difference between push and pull marketing. Richard was inspired to have this discussion because of the recent Thanksgiving holiday, and he tells us how we should be giving to our potential clients in order to gain their business.Richard describes push and pull marketing and shares examples that he has seen in hi…
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Episode 003 - Why Branding for Law Firms is a Waste of Time
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This episode’s topic is branding and why it is a waste of time for most lawyers and law firms. Specifically, Richard discusses why branding – as opposed to marketing - is often focused on too heavily by law firms when they should be focused on putting the systems they need in place to obtain clients. We hear about these systems and that many firms …
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17: How to Get a Return on Marketing Investment From Day One
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Many lawyers work months or years before seeing a return on investment. Here's how to start getting a return right away. The Attorney Marketing Institute Podcast helps motivated growth-minded lawyers build better practices in less time. Thanks to our sponsors: Audible our audiobook sponsor at www.audibletrial.com/nick Convertkit, our preferred emai…
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Episode 002 - How Starbucks' Holiday Cups Can Help Your Legal Marketing
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This past Friday, Richard walked into his local Starbucks and noticed it was much busier than normal. There were people holding early morning business meetings, people deeply involved in work on their computers, and other usual sights. When Richard began overhearing conversations, he realized that the abundance of customers at Starbucks on this par…
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16: 3 Types of Marketing for New Law Firm Lawyers
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New law firm lawyers can't wait years to start marketing. This episode was recorded just for them! The Attorney Marketing Institute Podcast helps motivated growth-minded lawyers build better practices in less time. Thanks to our sponsors: Audible our audiobook sponsor at www.audibletrial.com/nick Convertkit, Get a free trial to our preferred email …
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In this inaugural episode of the Attorney Marketing Profits Podcast, our host Richard Martindale shares his story, which includes 23 years as an attorney and 10 years as a marketing professional, and how his journey fed his desire to help other attorneys and law firms with their marketing. Richard first dreamed of being an attorney when he was in j…
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15: The Easy Way to Start a Podcast to Grow Your Law Firm
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Anyone can start a podcast to grow their law practice. And it does not even need to be about the law. In many cases, it shouldn't be. Here's how to start a podcast that helps you build rapport with the three types of people you need to grow your practice. Download the easy podcasting checklist at www.AttorneyMarketingInstitute.com/PodcastChecklist …
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If you're tired of feeling invisible, these three lawyer marketing strategies can help you or your law firm stand out. The Attorney Marketing Institute Podcast helps motivated growth-minded lawyers build better practices in less time. Thanks to our sponsors: Audible our audiobook sponsor at www.audibletrial.com/nick Convertkit, our preferred email …
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13: Crushing Conferences to Grow Your Law Firm
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Conferences can either be a great investment or a complete waste of time. Here's how to make them a smart part of your marketing efforts. Be sure to support our sponsors: Audible.com for great audiobooks. Sign up at www.audibletrial.com/nick for a free 30-day trial and a free book to keep! Recurpost, our preferred social media marketing software wi…
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12: Reduce Stress, Protect Against Burnout, and Increase Productivity, with Wendy Hartmann
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Lawyers are trained to advocate for others. Many of us sacrifice the best years of our lives, working sixty, seventy, even eighty or more stressful hours advocating for the health, wealth, or wellbeing of others. What about our own health, wealth, and wellbeing? Wendy Reese Hartman of www.WholeBeingInc.com helps us take just a few minutes a day to …
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11: Write a Book to Build Your Practice (A Simple Plan)
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A simple plan to write a book that builds your authority and opens doors! Subscribe to the Attorney Marketing Institute podcast! If you're looking for high-energy, real-world, practical ways to grow your practice today, this is the podcast for you. Specifically designed to help motivated, growth-minded lawyers build better practices in less time, t…
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How to Handle Angry Clients (When You Screw Up)
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How do you deal with angry clients? It's not what you might think. The latest studies show, it's not about an apology. It's about generating solutions to the problem you (or your staff) created. The more focused you are on problem solving, the happier the client will be. Most surprising, coming up with the best solution ranks number two to brainsto…
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Networking doesn't have to be boring, uncomfortable, or unproductive. Here's how to network in no time and with a much greater impact! Subscribe to the Attorney Marketing Institute podcast! If you're looking for high-energy, real-world, practical ways to grow your practice today, this is the podcast for you. Specifically designed to help motivated,…
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Content is king. It helps connect you with prospects, influencers, and gatekeepers. Here's how to create great content in minutes! Subscribe to the Attorney Marketing Institute podcast! If you're looking for high-energy, real-world, practical ways to grow your practice today, this is the podcast for you. Specifically designed to help motivated, gro…
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If you're sick of having to do everything yourself, try this. This software can help: www.AttorneyMarketingInstitute.com/Delegate Subscribe to the Attorney Marketing Institute podcast! If you're looking for high-energy, real-world, practical ways to grow your practice today, this is the podcast for you. Specifically designed to help motivated, grow…
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7: How to Market Your Law Practice in One Hour a Week
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If you're jumping at every networking "opportunity" you're likely wasting time or money. Try this instead to help get your marketing down to just one hour a week. Subscribe to the Attorney Marketing Institute podcast! If you're looking for high-energy, real-world, practical ways to grow your practice today, this is the podcast for you. Specifically…
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6: A Different Kind of Elevator Pitch
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Nobody cares who you are. They care how you can make their life better. Here's how you can create elevator pitches that won't leave you taking out the trash at parties because nobody wants to talk with you.... Subscribe to the Attorney Marketing Institute podcast! If you're looking for high-energy, real-world, practical ways to grow your practice t…
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5: 3 People You Need to Meet to Reliably Grow Your Law Firm (and How to Meet Them)
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The future of your law practice depends on your ability to meet three types of people. Here's who they are, how to find them, and how to build relationships with them! Subscribe to the Attorney Marketing Institute podcast! If you're looking for high-energy, real-world, practical ways to grow your practice today, this is the podcast for you. Specifi…
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4: Social Media for Lawyers and Law Firms
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Here's what you need to know about building real relationships in a virtual world! Subscribe to the Attorney Marketing Institute podcast! If you're looking for high-energy, real-world, practical ways to grow your practice today, this is the podcast for you. Specifically designed to help motivated, growth-minded lawyers build better practices in les…
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3: Why You Need to Stop Chasing Work-Life Balance
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Subscribe to the Attorney Marketing Institute podcast! If you're looking for high-energy, real-world, practical ways to grow your practice today, this is the podcast for you. Specifically designed to help motivated, growth-minded lawyers build better practices in less time, this is not your grandfather's attorney and law firm marketing podcast!. Be…
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2: Why You Might Never Make Enough Money in Your Law Practice
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Subscribe to the Attorney Marketing Institute podcast! If you're looking for high-energy, real-world, practical ways to grow your practice today, this is the podcast for you. Specifically designed to help motivated, growth-minded lawyers build better practices in less time, this is not your grandfather's attorney and law firm marketing podcast!. Be…
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1: The Problem With Most Attorney Marketing
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Subscribe to the Attorney Marketing Institute podcast! If you're looking for high-energy, real-world, practical ways to grow your practice today, this is the podcast for you. Specifically designed to help motivated, growth-minded lawyers build better practices in less time, this is not your grandfather's attorney and law firm marketing podcast!. Be…
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0: Introduction to the Attorney Marketing Institute Podcast
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Subscribe to the Attorney Marketing Institute podcast! If you're looking for high-energy, real-world, practical ways to grow your practice today, this is the podcast for you. Specifically designed to help motivated, growth-minded lawyers build better practices in less time, this is not your grandfather's attorney and law firm marketing podcast!. Be…
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Attorney Thom Goolsby shares more wisdom from his 25 years in the trenches. Learn how to use a few spare minutes during your day to chart your course and plan business and personal growth to achieve extraordinary results. As with all of his podcasts, Thom gives clear, easy to follow directions and hacks to help his fellow attorneys make the most of…
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Why You Need to Train Your Clients & How to Do It
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You must train your clients from the first meeting what to expect with their case. Not only should you "Under-promise and over-deliver," but you must set reasonable expectations for all aspects of the case: potential results, communication and workload. This podcast is full of great tips to save time and energy when communicating with clients, plus…
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Your Law Firm's Success Starts & Ends with One Word: WHY?
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The foundation of success for your law firm is built upon the answer to one word: Why? This podcast explores the mistakes many attorneys make by focusing on what their firm does and how to attract clients, rather than addressing a more basic question.Most marketing stumbles occur when law firms attempt to manipulate potential clients into hiring th…
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Getting Retained: The Fine Art of Being in High Demand
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Learn to bring together your entire marketing mix as a "combined arms" approach to establishing yourself as a "high demand" attorney where clients hope you will take their case (and not the other way around). We pull together lots of information from other shows and help you see how all of your efforts will work in combination to make you the preem…
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Testimonials & Reputation Management for Attorneys
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The best way to protect your online reputation is to have a bank of strong testimonials from happy, satisfied clients. This podcast will give you great tips for not only protecting your reputation, but will teach you how to garner the best possible testimonials at the most opportune times. We give you an outline for creating powerful, killer testim…
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How can you differentiate yourself from the rest of the legal community? Become a Trial Attorney. There is no greater skill a lawyer can have than being comfortable in the courtroom. This podcast gives great advice on how to learn the necessary skills for the courtroom, as well as how to locate cases to try. Join Trial Attorney Thom Goolsby for thi…
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Dealing Effectively with Difficult Clients
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Oleh Attorney Thom Goolsby: law practice management, law firm marketing, rainmaking, attorney lifestyle
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Maximize Referrals to Your Law Firm
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Oleh Attorney Thom Goolsby: law practice management, law firm marketing, rainmaking, attorney lifestyle
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Oleh Attorney Thom Goolsby: law practice management, law firm marketing, rainmaking, attorney lifestyle
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Hiring Top Performers for Your Law Firm
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Oleh Attorney Thom Goolsby: law practice management, law firm marketing, rainmaking, attorney lifestyle
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Vacation & Retirement Secrets for Lawyers
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Oleh Attorney Thom Goolsby: law practice management, law firm marketing, rainmaking, attorney lifestyle
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Best Hack for Success: Finding Great Mentors
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Oleh Attorney Thom Goolsby: law practice management, law firm marketing, rainmaking, attorney lifestyle
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Realistic Goal Setting for Your Law Firm
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Oleh Attorney Thom Goolsby: law practice management, law firm marketing, rainmaking, attorney lifestyle
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Oleh Attorney Thom Goolsby: law practice management, law firm marketing, rainmaking, attorney lifestyle
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Creating Your Super Star Staff, Part 2
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Oleh Attorney Thom Goolsby: law practice management, law firm marketing, rainmaking, attorney lifestyle
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Creating Your Super Star Staff, Part 1
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Oleh Attorney Thom Goolsby: law practice management, law firm marketing, rainmaking, attorney lifestyle
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Oleh Attorney Thom Goolsby: law practice management, law firm marketing, rainmaking, attorney lifestyle
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Time Management: The Right Way, Part 2
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Oleh Attorney Thom Goolsby: law practice management, law firm marketing, rainmaking, attorney lifestyle
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Time Management: The Right Way, Part 1
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Part 1: As a lawyer it is all about your time and how you manage it. Learn to make wise use of it. Stop interruptions, multitasking and constantly checking emails and taking phone calls. Learn how to focus and what should be the object of your focus. We outline specific ways to retrain yourself and staff, institute batch work and minimize the negat…
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