Get set to master the art of Black Friday and Cyber Monday pricing strategies with Luigi and Burc Tanir, the e-commerce pricing expert and CEO of Prisync. Learn how to avoid common pitfalls most retailers fall into during the holiday season and how to strategically utilise agile pricing for success. Burc elaborates on why merchants should focus mor…

Are you prepared to revolutionise your understanding of customer service in the e-commerce realm? Natalie Barton from Gorgias brings her vast experience to the table, discussing how Gorgias streamlines customer communication and enhances customer relationships. The platform’s impressive features and international presence simplify customer service,…

Boost your online conversions and make your e-commerce store stand out from the crowd this Black Friday/Cyber Monday with insights from Dilyar Askar of Justuno, a leading conversion rate optimisation platform. We dive deep into the world of data capture and behavioural targeting, revealing how merchants can create a unique online shopping experienc…

Get ready for a masterclass in e-commerce as we invite Tom, co-founder of GTSE, on a deep dive into the nuts and bolts of running a successful online business. From finding a unique niche in cable ties to managing a massive product data catalogue of 5,000 SKUs, Tom shares the challenges and achievements in his journey. You'll gain vital insights in…

Have you ever stopped to ponder the power of reviews and customer loyalty in the world of e-commerce? Picture this episode as a golden ticket, unlocking the secrets of harnessing these factors, especially in a landscape where customer acquisition costs are spiralling upwards. As our spotlight guest, Mike Barardo, CEO of Stamped.io, takes us through…

Get ready to become an expert on navigating the Black Friday Cyber Monday season with Ivan and me as we unravel the secrets of crafting a victorious campaign. How can current economic uncertainties shape this year's sales and is it a smart move for businesses to partake in BFCM promotions? We'll tackle these questions and more, comparing last year'…

Ready to dive into the complex ecommerce partner landscape? Join us as Ivan Stefanovski, Director of Client Success and Partnerships at Calashock, offers an exciting deep dive into the world of e-commerce partnerships. His insights, stemming from his vast experience on both the tech and agency side of the e-commerce ecosystem, shed light on how the…

Unravel the complex world of multi-channel and omnichannel strategies in e-commerce as we venture on a thrilling exploration with industry experts Halie Adams from BigCommerce, Dmitry Alasania from Skyvia, and Luigi Moccia from Calashock. Discover the fundamental differences between these two strategic approaches. Our experts illuminate how multi-c…

Get ready to unravel the intricate workings of online marketplaces, their evolution, and the key role trust plays in their success with our guest, Shirish Nadkani, a seasoned tech entrepreneur and marketplace aficionado. Prepare to dive deep into the dynamics of how marketplaces like Amazon, eBay, and Airbnb have transformed traditional business mo…

Do you ever feel like you're navigating a labyrinth when it comes to tax strategy, especially when expanding internationally? Fear not, because we've got James Bright from Avalara, a leading tax management solution company on our show, ready to guide you through the maze. He shares with us Avalara's three-pillared approach to tax management: tax re…

Imagine a realm where data flows seamlessly, customer experience soars and merchants run efficient, profitable businesses. This isn't a utopia, but a reality when the power of integration in e-commerce is harnessed. Join us as we explore this fascinating world with our guest, Dave Malda from Jitterbit, who brings a wealth of 15 years of experience …

Ever wondered how to make the most of customer reviews in your e-commerce strategy? Joined by our insightful guest, Charlotte Talesnick from Yotpo, we unpack the magic of review analytics and their transformative impact on e-commerce. In today's digital era, customer feedback is more than words - it's a compass guiding businesses towards improvemen…

Ready to revolutionise your e-commerce business? Tune in as Nicole Kiernan from Pimberly takes us on a transformative journey of optimising your B2B tech stack. Nicole unravels how Pimberly’s bespoke implementations can maximise your tech stack's potential. She also sheds light on managing everyday business while integrating various systems for an …

Ready to revolutionise your e-commerce business using artificial intelligence? That's exactly what we're diving into in today's solo cast. Strap in as we explore how tools like Google's Bard and ChatGPT can be used strategically to supercharge your marketing strategy and boost sales. It's not all plug-and-play though - effective deployment of these…

Join Luigi and Matt Dornfeld from Feedonomics in this engaging conversation with valuable insights on creating an effective omnichannel strategy for your brand. Matt shares his experience at BigCommerce and how their M&A strategy led to the acquisition of Feedonomics, why the platform plays such a crucial role for merchants and the importance of br…

Is your B2B e-commerce experience hitting the mark in today's digital-first world? Join us as we chat with Lance O-Wide, Director of B2B at BigCommerce, about the game-changing new B2B Edition and how it's revolutionizing the B2B e-commerce sector. The pandemic may have accelerated the shift towards digital-first buyers, but this change was bound t…

This is an episode not to be missed. What if there was a way you could accurately forecast what your customers are likely to want in the future so you only buy the stock you need? Luigi speaks with Jill Liliedahl from Inventory Planner by Sage, an inventory planning and forecasting tool that helps merchants optimise their stock procurement and prov…

When was the last time you reviewed your shipping strategy? That’s the question our guest, Quentin Montalto from ShipperHQ asks in this podcast episode. Luigi and Quentin discuss the critical role of shipping in the e-commerce journey and how ShipperHQ is transforming how businesses handle shipping rates, rules, and delivery options. If you want to…

We were very excited to be joined on the podcast by BigCommerce’s General Manager of B2B, Lance Owide. If you’re a B2B company - with or without a website - you won’t want to miss this episode. Luigi and Lance talk about the nuances and complexities of launching and running a B2B ecommerce website, how B2B buyer expectations are shifting, and why -…

The importance of backing up your ecommerce platform's data, with Jerry Meron from Rewind On the latest episode of the BIG, commerce podcast, Luigi welcomes Jerry Meron, from data backup and recovery platform Rewind. Jerry and Luigi delve into the significance of backing up your SaaS ecommerce data, sharing valuable insights and tips for merchants …

Never have we seen so much focus on B2B e-commerce. However, merchants often take for granted that the payments and checkout for B2B websites can be the same as those for B2C. Launched in 2020, Balance aims to reshape B2B payments so B2B buyers and B2B merchants can make and take orders with a dedicated B2B checkout and payment experience. Not only…

With ecommerce becoming increasingly complex and good data more important than ever, merchants need to ensure their ecommerce systems are talking to each other, and in this episode of the BIG, commerce Podcast, Luig is joined by ‘ecommerce veteran’ Jim Herbert from Patchworks. Patchworks is an iPaaS for - primarily but not exclusively - ecommerce m…

If you're finding the task of keeping on top of your prices a challenge, Burc Tanir - CEO & Co-Founder of Prisync - is here to help. Prisync is a competitor price tracking and dynamic pricing software for merchants of all sizes in all verticals, and its customers include Suzuki, Bauhaus, Sony and Samsung, as well as hundreds of SMEs. Monitoring, be…

JMango360 are one of the leaders in mobile app development and B2B solutions for merchants on BigCommerce and Adobe Commerce. Luigi and Maarten discuss the importance of creating a solid ecommerce experience for B2B customers at a time when B2B ecommerce adoption is growing at a rapid rate year on year. Discussion topics include: why it is imperati…

Luigi is joined by Tom Franey and Rob from Comestri, a unified PIM and e-commerce technology company, and Calashock partner. During the episode, we cover why it is important to have up-to-date and correct product data, how to optimise product information for international market expansion, and how omnichannel retailers can ensure their brick-and-mo…

Kicking off 2023 with Luigi is Philipp Rogge from Styla Frontend, a PWA-enabled headless frontend for BigCommerce merchants. Together they discuss the importance of optimising for mobile visitors, how page speed affects conversion rates, and what merchants can do to stay ahead of the competition. Podcast website Instagram Calashock Commerce website…

Word of mouth is the best form of advertising, yet many merchants are still not incentivising their customers to spread the word. In this episode, Luigi sits down with Jamilya from ReferralCandy to understand the best way to launch a referral program, and why B2B brand should also consider using their customers to refer new business. Podcast websit…

With Black Friday/Cyber Monday and Christmas around the corner, it's crucial merchants optimise their engagement campaigns and contact lists in order to maximise the effectiveness and visibility of emails and SMS messages. Luigi sat down with Niels from Calashock Commerce partner Dotdigital to discuss how merchants can win during this season and wh…

In today's slightly longer episode, Luigi sat down with Johnnie Norton from payment provider Mollie to discuss the importance of choosing the right payment provider and payment methods in the lead-up to Black Friday and Christmas. Podcast website Instagram Calashock Commerce website

In this solo cast, Luigi - Founder and CEO of Calashock Commerce - talks you through the 10 ecommerce trends for 2023 every merchant should be considering as part of their ecommerce strategy. Starting with sustainability, Luigi covers both on-site and off-site trends including personalisation, social commerce and customer service. Podcast website I…

The BIG, commerce Podcast Season 2, Episode 6 . Luigi (Founder and CEO) and Dozie (Marketing Manager) discuss BigCommerce and why its the preferred E-commerce platform for merchants looking to grow their business. Podcast website Instagram Calashock Commerce websiteOleh Calashock

The BIG, commerce Podcast Season 2, Episode 5 . Luigi (Founder and CEO) and Dozie (Marketing Manager) discuss the fascinating world of B2B Ecommerce. Podcast website Instagram Calashock Commerce websiteOleh Calashock

The BIG, commerce Podcast Season 2, Episode 4 . Luigi (Founder and CEO) and Dozie (Marketing Manager) discuss reasons for customer cart abandonment. Podcast website Instagram Calashock Commerce websiteOleh Calashock

The BIG, commerce Podcast Season 2, Episode 3 . Luigi (Founder and CEO) discusses five things merchants wishing to replatform should do before calling an agency. Understand on-site user behaviour Understand the user journey Know what your customers like and don’t like Make a list of features and prioritise them Prepare a marketing plan Podcast webs…

The BIG, commerce Podcast Season 2, Episode 2 . Luigi (Founder and CEO) and Dozie (Marketing Manager) speak on the Amazon Effect. The "Amazon effect" refers to the impact that Amazon's digital marketplace has had on business models all over the world. Many businesses have been impacted, and have now been forced to compete in the digital marketplace…

The BIG, commerce Podcast returns for season 2. Luigi (Founder and CEO) is joined by Dozie (Marketing Manager) speaking on the state of ecommerce today. They touch on the following topics: • X-commerce • Access to data • Advertising will become more difficult • SMS is back • Social commerce • Retaining customers • The importance of personalisation …

Back after a short break, Luigi and Vincenzo discuss the risks, benefits and hidden consequences of re-platforming from one e-commerce platform to another. The following topics are discussed in today's podcast episode: Why merchants should consider re-platforming Who should be involved in a re-platforming project The hidden costs of re-platforming …

In today's episode, Luigi and Vincenzo talk about growing traffic and sales for ecommerce websites by understanding a customer's Lifetime Value (LTV), and the different ways to marketing when trying to acquire and retain customers. The topics covered in this podcast episode include: Pay Per Click (PPC) marketing Search Engine Optimisation/Optimizat…

Vincenzo sits down with Luigi to discuss some golden rules to setting up a successful online business. Luigi does a deep dive into the fundamentals of an e-commerce website, as well as giving simple strategies and tips for e-commerce owners. The topics covered in this episode include what to think about when choosing what to sell, target markets, w…

Welcome to a new podcast for ecommerce merchants. Join your hosts Luigi and Vincenzo from Calashock to learn the strategies and tips to help you grow your ecommerce stores. This podcast has been launched to help merchants who are looking for ways to stand out in crowded marketplaces, improve their website customer journies, and optimise ecommerce o…