Podcast Business Content Creation terbaik (2024)

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Ep 189// SEO 101 3 Easy to Miss (but EASY to Fix) Simple SEO Tips for Better SERPS Position 14:58

16h ago14:58

14:58

In this SEO Basics/ SEO 101 mini-series, I've decided to tackle some seemingly small things that—though little—if done wrong or left undone entirely can ruin your chances of ranking on the SERPS (Search Engine Results Page). Now- SOME of the thing I will talk about today are (hoepfully) done for yo by your website host- BUT EVEN IF you know you hav…

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064 - Developing Your Reputation As A Thought Leader (Share What You Know) 33:38

12d ago33:38

33:38

Send us a text My long-time friend, Hannah Morgan, Job Search Strategist, Career Sherpa, joined me to discuss how thought leadership can elevate your content marketing efforts. Hannah has been sharing content on LinkedIn and publishing a highly-regarded newsletter for 15+ years, it was a treat to have her join me. Topics included: 🔹What is thought …

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Ep 188 // SEO 101-3 Things to Get Right From the Beginning 19:06

7d ago19:06

19:06

I get it, starting a business, running a business, setting up a website and then trying to get traffic TO that website is a LOT. And I have made plenty of mistakes (trust me). However, there are a few things that I have found that you want to get set up right the FIRST time (or go fix stat) when it comes to your SEO. Listen in for 3 simple, basic S…

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187 // Don't Make These 10 Content Creation Mistakes- Especially No 6 22:40

15d ago22:40

22:40

Do you feel the (seemingly) never-ending pressure to create kick-butt content? Do you ever think, “There are so many competitors.” “I have to stand out.” “I have to post frequently to keep the algorithm happy.” Listen, I get it. Content marketing is an integral part of online marketing and running a profitable business. HOWEVER- If you are making o…

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Ep 186 // Better Funnels for Consistent Passive Income? Listen in as I Get Coached by Gillian Perkins 2:08:30

22d ago2:08:30

2:08:30

Hey Pals! I don't think I have ever done an episode like this before. In today's episode, I'm not just doing an interview; I essentially got coached for a solid 45 minutes on how to set up funnels for my business. TBH, intentionally building sales funnels isn't something I've built for my business yet (why? I don't know). But I am excited to learn …

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063 - How To Write Your First Book (And Why You Should) 31:36

16d ago31:36

31:36

Send us a text Wondering if you can (and should) write a book? The answer is, YES!!! In this episode, Michelle B. Griffin, Personal Branding and PR Training, Standout Women, joined me to share tips and techniques to help you make publishing your book a reality. Topics included: 🔹Why you should write a book (yes, you do have something to say) 🔹How t…

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Ep 185 // 3 Easy Tips to Get Unstuck & Write Website Copy That Sells 14:15

29d ago14:15

14:15

Are you working on your own website copy? Is DIY where you’re at in business right now? Not only do I totally get it, but I am here to help you write better SEO-friendly website copy for FREE in this podcast and blog. As a professional copywriter, I GET that sometimes words are HARD to come up with. Evean as someone who is SELDOM at a loss for word…

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062 - Accelerate Trust With Your Prospective Clients (Share Video Content) 12:54

1M ago12:54

12:54

Send us a text Whether you like it or not, video isn't going anywhere, Video consumption, across platforms keeps growing. And consumers, your potential clients, say they want to see more video from businesses they support and prefer to learn about products and services through video. In this solo episode, I share various tips on short-form video In…

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Ep 184 // SEO Basics: Understanding & Fixing Low Word Count with 5 Easy Tips 21:39

1M ago21:39

21:39

Does the term "technical SEO" make you sweat? Do you get alerts for things like "broken links" and "low word count" and want to go hide in a hole? Well don't worry, pal, I gotchu! Listen in as I break down low word count. You'll learn 1. Why is this important 2. When is this important (hint,it might not be what you think.) 3. 5 Easy ways to fix it …

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061 - Avoid These Virtual Event Mistakes (Tips From An Event Producer) 23:54

1M ago23:54

23:54

Send us a Text Message. If you run any type of virtual event this episode is a must listen. After several years of hosting a variety of virtual events, I know that even a LinkedIn Live show or webinar on Zoom can be a challenge. That's why I decided to share some clips of my conversation with Christopher Johnson, Virtual Event Producer and Voiceove…

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060 - 4 Styles of Social Media Video (And How to Use Them In Your Content Mix) 29:08

28d ago29:08

29:08

Send us a text Video is one of the best ways to accelerate the Know, Like, and Trust factor with prospective clients. Not only do they see you and hear what you say, they can see your expressions and body language. This is why adding videos to your content mix is essential. In this episode, I share clips from my guest spot on LinkedIn live coach Gi…

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059 - Know, Like, and Trust: The Secret Formula for Business Success 10:32

29d ago10:32

10:32

Send us a text 'People prefer to work with (and hire) those that they know, like, and trust,' is one of those long-time sayings because it's true. That's one of the reasons referrals are so powerful. When someone sends you a referral, they pass some of the know, like, and trust they have with that person, to you. In this solo episode, I share how c…

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Ep 183 // Is Your Brand Design Holding Back Your Business Growth? A Candid Convo with My Brand Designer Emma Tedescucci 37:52

1M ago37:52

37:52

When it comes to branding and design, I am NOT a pro. I know this. But I also know who to call. Because I believe so strongly in the power of a strong visual identity for any business, this is one area that I have invested in since the beginning of my business. Listen in to this candid convo with my brand designer turned friend, Emma Tedescucci fro…

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058 - Unlock The Secrets To LinkedIn Audio Event Success 35:51

1M ago35:51

35:51

Send us a Text Message. Felipe Cofino, Director of People & Culture, PRB, joined me to share some tips and techniques he learned hosting several successful, engaging audio events. Topics included 🔹The advantages of choosing audio events instead of LinkedIn Lives 🔹 Tips to plan and organize panels and guests for audio events 🔹Advice for people who w…

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Ep 182 // Discouraged in Your Business? 3 Scriptures to Kick Discouragement in the Teeth 22:32

2M ago22:32

22:32

Are you struggling to stay encouraged and passionate in your business? Or maybe you’re not there right now, but you have been at one point and you’re ALL too familiar with the “maybe I should just quit my business and go get a regular job.” Regardless of where you're at on the discouraged to encouraged scale, listen into this episode for 3 scriptur…

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057 - How To Feel Confident (And Look Good) On Video 31:53

2M ago31:53

31:53

Send us a text Joseph Rosenfeld, Image Consultant / Image Maker, Joseph Rosenfeld, LLC, joined me to share some advice on how to feel confident and look great on video. Topics included 🔹How we can feel more confident in ourselves 🔹What to wear (and not to wear) on video, broadcasts, etc. 🔹Background considerations when you're on a Live broadcast An…

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Ep 181 // My 5 Best Tips to Come Up with Stories for Better Content 17:02

2M ago17:02

17:02

Son of a motherless goat. The time I was trapped on top of a mountain in a lightning storm. When I got bucked off in the middle of a cornfield. Operation baby donkey rescue. What do these things have in common? They are all stories that I could use to write great content, ultimately ranking higher on Google and connecting with my audience more. But…

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Social Media Family with over 10 Million Followers on Teamwork 1:14:56

2M ago1:14:56

1:14:56

Hey there! Text me! A couple with over 10M followers and growing, 3 YouTube channels, 2 Instagram accounts, 2 Tiktok accounts, plus a clothing line Plus they have 3 kids???!!! Daryl & Brittany (Bullyjuice & Lavishly Britt) How on earth did they get here and how do they do ALL THIS?! Hint: It's not luck. This couple lays it all out--how they started…

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Ep 180 // Beat Out AI Trash Content With This 1 Powerful Content Tip 11:44

2M ago11:44

11:44

News flash: In today's content marketing world, it can be a DOG FIGHT to stand out, especially now that AI has entered the chat and content creators are churning out content at record speeds (high quality or not). Listen in and learn my TOP tip for making YOUR content stand out (and ultimately lead to better sales) regardless of any Google updates.…

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EP 179// Don't Want to Sound Like a Jerk? Avoid These 3 Killer Website Copy Mistakes 17:12

2M ago17:12

17:12

Fun fact- I can sometimes be very blunt... sometimes too blunt. And my very NOT blunt brother will often come in and help me soften the blow, lol. So when I say that I have had to learn some of these lessons my own self, I mean it. The problem I see with some website copy is that very NICE well-meaning business owners can accidentally sound like je…

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056 - Optimize Your Office For Productivity and Success, Now! 30:47

2M ago30:47

30:47

Send us a text Lisa Morton, Holistic Interior Design / Feng Shui, Pure Living with Lisa Morton, joined me to share how to use feng shui principles in your office to increase creativity and productivity. Topics included 🔹What feng shui actually is and descriptions of the 5 elements 🔹How using feng shui principles can increase creativity and producti…

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055 - Showcase YOU Now With Personal Branding Photos 33:05

2M ago33:05

33:05

Send us a text Personal branding photos are a great way to connect with potential clients. Scott Lawrence, Headshot / Personal Brand Photographer, Scott Lawrence Photography, joined me to share some ways to highlight your personality and style with personal brand photos. Topics included 🔹What are "personal brand" photos, and why we need them 🔹Tips …

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Breaking Boundaries - Tech, Diversity, Influence "Your Tech Bestie" Tayllor Lloyd 58:41

3M ago58:41

58:41

Hey there! Text me! Your Tech Bestie, Tayllor, began her journey over a decade ago in 2013, diving into the world of YouTube during the beauty guru era. As a former makeup artist, she initially focused on beauty content, but as the pandemic reshaped industries, Tayllor found herself drawn to the technical side of things--software development, coach…

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Ep 178 // 5 Things I Look For When Evaluating a Client’s Website- as a Professional Copywriter & SEO 17:09

3M ago17:09

17:09

Listen, when I get to hop on a new client’s website and do a quick website audit, I LOVEE it. Why? Well, primarily because I want to help people, but also, I’ve learned to quickly identify a few make-it-or-break-it factors to great website copy and SEO. If you’ve ever wondered what a professional copywriter and SEO would look at and analyze on your…

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She Created a Business Inspiring Others | Montelle Bee 1:00:03

3M ago1:00:03

1:00:03

Hey there! Text me! My guest today is another incredibly successful creator that I have worked with inside my programs. Montelle Bee is an inspirational lifestyle content creator who has been creating content through life’s many transitions—from single girl, to married woman, and soon to be first time mom, and now she has built a successful full-ti…

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Ep 177 // 5 Can’t Miss Website Copy Elements to Unlock More Sales & SEO Success 17:18

3M ago17:18

17:18

Write better website copy, have a more consistent brand voice, increase sales, and have better SEO, all with these 5 tips. I LOVE doing website copy for clients- for SO many reasons. Partly cuz I’m a wordsmith by nature- but also because sometimes people just don’t know how amazing they are/ haven’t been able to communicate it via words clearly, an…

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054 - Boost Content Engagement Now: Leverage Human Behavior Drivers 31:33

3M ago31:33

31:33

Send us a Text Message. Terry Bean, Keynote Speaker / Coach and Trainer, TryBean, joined me to discuss 4 key human behavior drivers and how to create content that appeals to each of them. Topics included: 🔹Describing the 4 key drivers of human behavior 🔹Creating content that appeals to each driver 🔹Differences and similarities between popular asses…

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053 - Your Podcast Success Strategies: From Launch to Loyal Listeners 31:15

3M ago31:15

31:15

Send us a text If you're thinking about starting a podcast, don't miss this episode. I started my first podcast (Smarter Career and Business Moves) 4+ years ago, and I picked up a few ideas. Shannon Russell, Career Transition Coach / Podcaster, Second Act Success Career Coaching, joined me to share some techniques to build podcast audience of loyal…

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052 - Why And How To Start a LinkedIn Newsletter: The Benefits Are Huge! 14:42

3M ago14:42

14:42

Send us a text LinkedIn provides many opportunities to build our brands, raise our visibility, and develop reputations as thought leaders. But it's up to us to use them to our best advantage. In this solo episode, I dive into the benefits of publishing articles, starting a newsletter, and contributing to collaborative articles. Some of them might s…

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EP 176 // Not Enough Time to Blog? 2 Hrs or Less for a High Quality Kick Butt Blog 17:51

3M ago17:51

17:51

If you’ve been around here for more than 2.5 seconds, then you KNOW that I am a fan of doing things efficiently AND well. Like my Papa always said, “Anything worth doing is worth doing right,” BUT that doesn’t mean you have to let perfectionism creep in. What I want you to get out of this episode is this: It IS possible to create a HIGH high-qualit…

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No Nonsense Advice from a Content Marketing Expert | Adriana Tica 58:13

3M ago58:13

58:13

Hey there! Text me! If you are completely over hacks, tricks, and promises of 10K days overnight, and you want to know how to build an audience the RIGHT way, today's podcast episode is for you. Adriana knows the digital content creation industry inside out and she's on a mission to help fellow businesses and brands build and scale the RIGHT way. T…

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From the Kitchen to Creating Content. A Recipe for Success | Chef Zee 1:31:23

3M ago1:31:23

1:31:23

Hey there! Text me! Although I love to cook, my interview with Xenia Zayas, aka, Chef Zee isn't just about success in the kitchen. She's the culinary mastermind behind those irresistible traditional Hispanic recipes you've been drooling over on YouTube, Instagram, and TikTok. From Dominican delights to Cuban classics, Chef Zee's got the secret sauc…

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051 - Stop Sharing Boring Content! Try New Strategies (Like ChatGPT) 40:30

3M ago40:30

40:30

Send us a text One reason people shy away from posting content on LinkedIn and other social media platforms is that they are afraid of being judged—and not in a good way. If that's you, don't miss this episode. Ryan Anderson, Content Strategies and Visual Storyteller at Banish Boring, joined me to discuss removing “the boring” from your content mar…

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Ep 175 // Simple Tech Stack for Running a Profitable SEO & Copywriting Business in Less Than 20HRS/ Week 21:08

3M ago21:08

21:08

Question, do you ever just get tired of researching ALL the tech options out there and just have someone tell you what works and what sucks? Me too. Me too. That is why I’ve put together this list of 10 things that we LOVE in my business. As an SEO consultant and Copywriter, I have a LOT on my plate and not a ton of time each week to get it done. W…

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Building a Booming Barndo Biz with Social Media | Stacee Lynn 59:37

3M ago59:37

59:37

Hey there! Text me! Want to know how to grow a REAL business with social media? Pour yourself a cup of coffee and watch this episode. Stacee and I have been best friends for nearly 30 years, and although she tries to credit me with success on social media, it is all due to her HARD WORK! Stacee has turned her passion for design, construction, decor…

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050 - 9 Content Ideas To Save You Time (And Frustration) 13:25

3M ago13:25

13:25

Send us a Text Message. When it comes to creating content the 2 things coaches, consultants, and entrepreneurs tell me they struggle with most are generating ideas and being comfortable on camera. In this solo episode, I share 9 easily adaptable ideas that you can use to create various types of content for LinkedIn and other social media platforms.…

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EP 174 // 4 Lazy Ways to Increase Website Traffic That Work! 17:11

4M ago17:11

17:11

I'm not lazy… I SWEAR that I am not. But when it comes to doing things the EASY way or the hard way, I’m gonna generally opt for the easy way (except for the fact that we have horses and I like to make most of my baked goods from scratch, but I digress). And as much as I really do love SEO and all the benefits that it can provide your business (did…

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049 - Stand Up Comedy Secrets To Boost Your Communication Skills 36:41

4M ago36:41

36:41

Send us a text Want to be a better presenter? A better all-around communicator? You might want to try stand up comedy. In this episode, Marion Spears Karr, Executive Search and Leadership Solutions, In-FLOW Executives, joined me to to discuss how being a stand up comic helped improve his communication skills. Topics included: 🔹The relationship betw…

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048 - Tips To Save You Time Recording Videos (And Look Good Too) 8:48

4M ago8:48

8:48

Send us a text If you’re struggling with video, I get it. I've been there, too. It can be challenging, particularly if you're just getting started. Recently, I had the opportunity to present on how to enhance your visibility and grow your business using short-form video. I thought part of it would be perfect for the podcast, so I'm sharing a clip w…

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Ep 173 // Are You OVERdoing It With Your Email Lead Magnet? 3 Tips for a Simple and Effective Email Lead Magnet 17:08

4M ago17:08

17:08

In online marketing- or really any marketing these days- building, nurturing, and getting sales from your email list is of TOP priority. With the ever changing algorithms of social media, email is THE ONE WAY you have a direct line to your people. But HOW do you build and email list? Well, the first step is to come up with a great lead magnet, a fr…

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From 0 to 15K Followers Creating Food Content | Rell Rugely 1:13:48

4M ago1:13:48

1:13:48

Hey there! Text me! Today's podcast interview is with Food Content Creator, Rell Rugely. You can find his mouthwatering and sometimes hilarious content about where to eat next on Instagram and TikTok. We talk about the pros and cons of being a content creator while also holding down a full-time job, what it’s like to work with brands in his particu…

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Meghan B | Freelance Makeup Artist to Full-Time Beauty Influencer 1:14:13

4M ago1:14:13

1:14:13

Hey there! Text me! On today's episode of unfiltered I'm talking to Beauty Inflluencer, Meghan B, a force to be reckoned with in the beauty space. –Juggling the roles of creating content on TikTok, Instagram, and YouTube all while being a devoted wife and mother to three kiddos, Meghan is a force to be reckoned with.…

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Raven Elyse | From Her High School Bedroom to a 7-Figure Business 1:08:54

4M ago1:08:54

1:08:54

Hey there! Text me! Welcome to Unfiltered: Real Talk about the BUSINESS of Content Creation. In my interview with Raven Elyse we talk about her journey to becoming the CEO of a digital empire. In the episodes to come, I'll be spotlighting a diverse array of creators, each at varying stages of their journey and hailing from different platforms. Whet…

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047 - Strategies To Overcome Imposter Syndrome Now 31:59

4M ago31:59

31:59

Send us a text Lisa McPhee, Career Coach and Business Strategist, Lisa McPhee Coaching Academy, joined me to talk about imposter syndrome - what it is, and why so many successful people get it. Topics included 🔹What is imposter syndrome? 🔹Is imposter syndrome common? Hint: you're not alone 🔹Strategies to get past imposter syndrome when it hits And …

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046 - Your Ideal Client Magnets: Promo Guides and Courses 32:00

4M ago32:00

32:00

Send us a text Checklists, cheat sheets, guides, and free or low-ticket courses are some of the most effective ways to attract ideal clients, which is why I was excited to have my long-time friend and colleague, Bridget Weide Brooks, course creator and editor of Resume Writer's Digest join be to share some insights. Topics included 🔹The benefit of …

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EP 172 // Don’t Skip These 3 Steps in Creating Great Content! 13:26

4M ago13:26

13:26

Listen, creating content is just part of the JOB when you have a business. Period. But- if you do it wrong- if you miss any of these 3 things, you're not only leaving money on the table, you could be hurting your business. Listen in for 3 steps you CANNOT skip when creating content. Learn the exact method we use to blog SMARTER not harder in The Or…

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045 - How To Build A Successful YouTube Channel 32:40

4M ago32:40

32:40

Send us a text Growing a YouTube channel can be challenging. It certainly has been for me. So I was excited to have Kevin D. Turner, Brand Strategist / Speaker, TNT Brand Strategist, join me to talk about how he grew his Keep Rocking LinkedIn channel to 1K+ subscribers in just over a year. Topics included 🔹Why he started the Keep Rocking LinkedIn Y…

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044 - 4 Must Use Platforms For Content Creators 10:11

4M ago10:11

10:11

Send us a text If you’re a consultant, business owner, or entrepreneur, you probably don't have an overabundance of time. I know that I don't. In this solo episode, I share 4 of my favorite platforms that will save you time and, in most cases, money in your content creation journey. 🔹 Canva - specifically its Magic Studio AI functions - Magic Erase…

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EP 171 // 5 Simple but Powerful Things to Include in Every Blog Post for Increased Conversion 15:22

4M ago15:22

15:22

One of the things I visit with clients and students THE most is- conversion. Which is a fancy way of saying: is what you are doing working? Is it getting the desired results/ With ANY content, you SHOULD have a goal in mind when creating it- even if that goal is to entertain or connect (though that is generally more of a social media situation) Her…

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043 - How To Create LinkedIn Content That Builds Relationships and Attracts Potential Clients 32:56

4M ago32:56

32:56

Send us a Text Message. Have you ever scrolled through LinkedIn and seen a post that seemed to speak directly to you? That's the power of strategy driven content. Stella Da Silva, International Trainer / Consultant, Freelance Trainer / Consultant #stellaicious, joined me to talk about creating LinkedIn content to generate clients. Topics included 🔹…

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