Sell Without Being Salesy | Andy Paul

Becoming The Hero

Welcome back to the Hard Thing Podcast.

Today I share my conversation with Andy Paul from https://www.andypaul.com/. He just wrote the new book Sell without Selling Out which you can get anywhere fine books are sold.

Here are some highlights from today's show:

• Andy's hardest thing was dealing with a massive million-dollar deal that ended up needing to be renegotiated because the calculations were off.

We also got some great action items from today's guest:

1. Seek out a status mismatch conversation

2. Set aside 10 minutes of thinking time

3. Do the 5Q Exercise

Thanks for listening to the show. Make sure you subscribe so you never miss an episode.

Andy Bustamante Dinner

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Post Launch Pre Roll

Hey, there adventurer! I appreciate you taking the time to do an investigation check and dig into the archives of the show. I want you to know that this is an old episode back when the show was called The Hard Thing Podcast. The topics are still the same, though the format and some of the names are different. If you’re coming back to The Hard Thing Podcast, well surprise! We changed our name and some of our branding. Feel free to hang out in the archives and listen to the wonderful old episode of the Hard Thing Podcast, or take on a new adventure by listening to some of our current episodes. Either way, happy adventuring.

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