Mastering Social Selling: From Posts to Networking for Business Success

Breakthrough Brands

Welcome to another episode of "Getting It Wrong To Get It Right". In this enlightening conversation, we're joined by the renowned "Twitter goddess" herself, Sam Kelly, as we delve into the transformative world of social media. As an expert in platforms like Twitter and LinkedIn, Sam shares her insights on the vital role of building genuine relationships in business, highlighting the shift from cold calling to the more personable approach of social selling. Together, Joe and Sam explore strategies for nurturing online communities, maintaining engagement, and the long journey of brand development. From Sam's personal anecdotes about discovering hidden talents in clients to her experiences and revelations during the pandemic, this episode promises a wealth of practical tips and heartfelt stories. We also get a glimpse into Sam's upcoming event, "Social Media Fest," aimed at empowering small business owners in the digital age. Join us as we navigate the evolving landscape of social media and learn how getting it wrong is often the first step to getting it right.

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