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Ep. 522: Nancy Whiteman, Wana Brands
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Manage episode 256208262 series 1116711
Nancy Whiteman, of Wana Brands, discusses operating in multiple markets that don't behave like one another -- for example, California and Illinois. She shares that "you have to approach every market kind of like the opposite of Groundhog Day. With a brand new set of rules. While you hope that there are learnings that you can bring from one market to another, sometimes you just have to say, my God, I'm on a different planet now, I'm not quite sure what I'm doing." Whiteman warns of the mindset of wanting to grow as quickly and as broadly as possible, as lowering prices to get on the shelves is a decision you can't step back from. She also discusses what might be next for Colorado now that House Bill 1090 has passed, the profound importance of picking exceptional partners to work with, being strategic about the markets you choose, THC v. CBD, and more.
552 episode
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on February 26, 2024 21:58 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 256208262 series 1116711
Nancy Whiteman, of Wana Brands, discusses operating in multiple markets that don't behave like one another -- for example, California and Illinois. She shares that "you have to approach every market kind of like the opposite of Groundhog Day. With a brand new set of rules. While you hope that there are learnings that you can bring from one market to another, sometimes you just have to say, my God, I'm on a different planet now, I'm not quite sure what I'm doing." Whiteman warns of the mindset of wanting to grow as quickly and as broadly as possible, as lowering prices to get on the shelves is a decision you can't step back from. She also discusses what might be next for Colorado now that House Bill 1090 has passed, the profound importance of picking exceptional partners to work with, being strategic about the markets you choose, THC v. CBD, and more.
552 episode
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