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Building an Omnichannel Brand: Marketing Strategies and More with Scotch Porter CEO Calvin Quallis
Manage episode 359092729 series 2081104
Calvin Quallis, CEO and Founder of Scotch Porter, joins the Wavebreak Podcast to discuss the brand's rapid growth, retail expansion, $11 million Series B, and more.
You'll also learn:
- Marketing strategy as an omnichannel brand with DTC, Amazon, and retail presence in Target, Walmart, and more
- Keys to building out a strong leadership team, from recruiting to team structure
Calvin Quallis is the CEO and Founder of Scotch Porter.
Links Mentioned
Sponsored by...
Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email & SMS campaigns, such as win back campaigns or abandoned cart recovery and more.
Tidio — Tidio is the highest-rated live chat software on Shopify. Through Live Chat, Chatbots, and Ticketing, Tidio helps Shopify merchants gain and retain more customers with personalized shopping experiences. Automate up to 47% of recurring questions and offer discounts based on user behavior to maximize revenue. If you want to increase sales and customer satisfaction check out Tidio and use promo code "LEADERS" to get an exclusive discount.
323 episode
Manage episode 359092729 series 2081104
Calvin Quallis, CEO and Founder of Scotch Porter, joins the Wavebreak Podcast to discuss the brand's rapid growth, retail expansion, $11 million Series B, and more.
You'll also learn:
- Marketing strategy as an omnichannel brand with DTC, Amazon, and retail presence in Target, Walmart, and more
- Keys to building out a strong leadership team, from recruiting to team structure
Calvin Quallis is the CEO and Founder of Scotch Porter.
Links Mentioned
Sponsored by...
Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email & SMS campaigns, such as win back campaigns or abandoned cart recovery and more.
Tidio — Tidio is the highest-rated live chat software on Shopify. Through Live Chat, Chatbots, and Ticketing, Tidio helps Shopify merchants gain and retain more customers with personalized shopping experiences. Automate up to 47% of recurring questions and offer discounts based on user behavior to maximize revenue. If you want to increase sales and customer satisfaction check out Tidio and use promo code "LEADERS" to get an exclusive discount.
323 episode
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