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How to Create a Sustainable Brand That Customers [& Investors] Love ft. Pallavi Utagi
Manage episode 453556478 series 3579735
Konten disediakan oleh Devansh Lakhani. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Devansh Lakhani atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
3:34 - Journey from Software engineer to Building D2C Brand
5:58 - Learnings from the early days
11:33 - What led to “SuperBottoms”
17:38 - Kunal Bahl (Founder, Snapdeal): The unexpected investor
19:08 - Vision when SuperBottoms was bootstrapped
20:15 - Beyond money, what did investors bring to the table?
22:40 - The SuperCouples who run SuperBottoms
24:22 - Business during Covid
26:50 - Transformation from Passion to Purpose
30:59 - Why SuperBottoms over the regular diaper?
32:35 - How to make a brand?
35:48 - Breaking down sales of SuperBottoms
37:08 - How SuperBottoms is making a mark in the unorganized market
39:57 - Onboarding Alia Bhat as a brand ambassador & investor
42:10 - How does a good ambassador help in brand sales?
50:14 - Learnings from SuperBottoms $5 million round
53:52 - How did you reach out to VCs
54:58 - Pros & Cons of fundraising
1:00:54 - What does money mean to you?
1:02:04 - Rapid fire with Pallavi
1:05:43 - Closing thought
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