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#373 Ann Handley: How Personal Trainers Can Become Better Writers to Grow Their Business

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Konten disediakan oleh Stuart Aitken. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Stuart Aitken atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

If you want more clients, you need to build relationships.

There are few better ways to do that than writing.

In this week's episode, Stuart interviews Ann Hanley. Ann is the Wall Street Journal bestselling author of Everybody Writes and Content Rules. They talk about how you can become a more natural, engaging writer so your future clients get to know the real you. You'll learn specific editing techniques which make your life easier and your content more engaging.

Timestamps:

  1. Ann's first newsletter: 4:18
  2. What is honest empathy? 9:13
  3. Should you write the same way you speak? 14:53
  4. Making every word count: 18:08
  5. The importance of editing: 21:19
  6. Why writing is a privilege: 23:55
  7. Developing your writing voice: 25:06
  8. Building a relationship with your readers: 31:45
  9. Should personal trainers start a newsletter? 34:18
  10. Ann's advice for her younger: 38:44

Find Out More About Ann:

Find Out More About LTB:

  continue reading

407 episode

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Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on April 22, 2024 11:25 (25d ago)

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Manage episode 350302917 series 1338429
Konten disediakan oleh Stuart Aitken. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Stuart Aitken atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

If you want more clients, you need to build relationships.

There are few better ways to do that than writing.

In this week's episode, Stuart interviews Ann Hanley. Ann is the Wall Street Journal bestselling author of Everybody Writes and Content Rules. They talk about how you can become a more natural, engaging writer so your future clients get to know the real you. You'll learn specific editing techniques which make your life easier and your content more engaging.

Timestamps:

  1. Ann's first newsletter: 4:18
  2. What is honest empathy? 9:13
  3. Should you write the same way you speak? 14:53
  4. Making every word count: 18:08
  5. The importance of editing: 21:19
  6. Why writing is a privilege: 23:55
  7. Developing your writing voice: 25:06
  8. Building a relationship with your readers: 31:45
  9. Should personal trainers start a newsletter? 34:18
  10. Ann's advice for her younger: 38:44

Find Out More About Ann:

Find Out More About LTB:

  continue reading

407 episode

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