Podcasting Tips for Moms in Business: Podcast Growth, Monetization Strategies, Content Creation, Brand Visibility, Online Marketing, Business Growth for Mompreneurs
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15. How to Choose a Profitable Niche
Manage episode 434472988 series 3550648
*If you are listening to this show after 10/1/24 - this episode was a part of Bold Mama Boundaries (the previous show) - since then there has been a rebrand - but the information in this episode is still relevant to helping mompreneurs thrive in every aspect of their lives!*
In this episode, Whitney Gardner discusses the importance of choosing a profitable niche for your online or coaching business. She shares her own struggles with finding the right niche and emphasizes the need for alignment and passion. Whitney provides a step-by-step process for choosing a profitable niche, including identifying your interests and strengths, understanding your ideal client, and researching market demands. She also highlights common mistakes to avoid when choosing a niche.
Takeaways
- Choosing a profitable niche is crucial for the success of your coaching business.
- Your niche should be aligned with your interests, strengths, and passions.
- Understanding your ideal client and their specific problems is essential in choosing a niche.
- Researching market demands and testing your niche is important before committing to it.
- Avoid common mistakes such as being too broad, not targeting a specific demographic, and choosing a niche solely based on passion.
Chapters
00:00 Introduction and Importance of Choosing a Profitable Niche
04:15 Defining a Niche and Common Mistakes
08:59 Step-by-Step Process for Choosing a Profitable Niche
13:05 Staying Flexible and Open to Pivoting in Your Niche
16:21 The Key Foundation: Choosing the Right Niche
Resource Link(s):
- Want to see if your podcast content is effectively driving business growth? Download the FREE Podcast Content Success Scorecard here to find out.
- Want to determine what you may be missing to maximize business profits with your podcast content? Book a FREE Podcast Content Strategy Session with Whitney. Hurry - spots are limited!
- Want to connect with Whitney? Send her a DM on Instagram! Or send her an email @ theboldmamaco@gmail.com.
26 episode