7. The Power of Authentic Storytelling in Business & Life with Whitney Popa

Podcasting Tips for Moms in Business: Podcast Growth, Monetization Strategies, Content Creation, Brand Visibility, Online Marketing, Business Growth for Mompreneurs

*If you are listening to this show after 10/1/24 - this episode was a part of Bold Mama Boundaries (the previous show) - since then there has been a rebrand - but the information in this episode is still relevant to helping mompreneurs thrive in every aspect of their lives!*
In this conversation, Whitney Popa, a writer, editor, and consultant, discusses the importance of sharing stories in business and personal life. She emphasizes the need to be authentic and true to oneself when communicating and connecting with others. Whitney also shares her journey of becoming a published author and the role of grief in her creative process. Whitney also discusses her journey as an author and the creation of her own publishing house. She shares her motivation for self-publishing and the importance of creative control. Whitney emphasizes the need for resources on grief and the power of storytelling. She also provides tips for aspiring authors and mompreneurs on balancing their passions and family life.

Takeaways

• Authenticity and storytelling are essential in business and personal communication.
• Sharing personal stories helps create connections and build trust with others.
• Finding one's voice and integrating it into business can lead to better client alignment.
• Starting with small steps, such as writing fun facts or sparklers, can help in sharing one's story.
• Delegation and self-care are crucial for maintaining balance as a mompreneur.
• Grief can be a catalyst for creative expression and personal growth. Self-publishing allows for full creative control and the ability to produce unique and personal projects.
• There is a need for resources on grief and storytelling can be a powerful tool for healing and connection.
• Starting a book project can begin with simple steps like taking notes and creating a brain dump document.
• Trusting yourself and setting boundaries are key to thriving as a mompreneur and finding balance between work and family.
• Meditation and self-care practices can help in managing stress and making intuitive decisions.
• It's important to prioritize quality over quantity and focus on what truly matters to you.

Chapters
00:00 Introduction and Background
08:20 The Power of Authentic Communication
12:25 Finding Your Voice in Business
21:42 The Importance of Delegation and Self-Care
23:38 The Journey of Becoming a Published Author
27:57 The Journey of Self-Publishing and Owning Your Work
36:48 Creating a Publishing House for West Coast Stories
44:15 Starting a Book Project: Brain Dumps and Note-Taking
47:03 Balancing Motherhood and Entrepreneurship
52:24 Trusting Yourself and Prioritizing Self-Care
Connect with Whitney Popa
DM via Instagram @whitpopa
https://www.ourwestpress.com/books - Order her book HERE!

Resource Link(s):

1. Want to see if your podcast content is effectively driving business growth? Download the FREE Podcast Content Success Scorecard here to find out.
2. Want to determine what you may be missing to maximize business profits with your podcast content? Book a FREE Podcast Content Strategy Session with Whitney. Hurry - spots are limited!
3. Want to connect with Whitney? Send her a DM on Instagram! Or send her an email @ [e-mail].