The Future Of PR and Artificial Intelligence with Aaron Kwittken of PRophet

PR Yourself with Leah Frazier: PR Strategies for Small Businesses and Entrepreneurs

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In this episode, Leah sits down with PR and Comms guru Aaron Kwittken of PRophet to discuss the intersection of AI with PR. What does this look like and how will it make life for PR industry pros better? In this discussion, Leah and Aaron dive deep into the future of artificial intelligence, and the rise of what Kwittken coins as the "communication engineer." As many tech analysts say, if you don't get with the AI program -- be prepared to get left behind...so let this episode be your first step in the direction of adopting AI platforms for your PR needs.
To learn more about PRophet, visit prPRophet.ai.
To hear Mark Cuban's discussion on the future of AI, as discussed in his 2019 Dallas StartUp Week keynote, listen in here. Also, be sure to turn your volume up!
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Chapter

1. The Future Of PR and Artificial Intelligence with Aaron Kwittken of PRophet (00:00:00)

2. Interview with Aaron Kwittken (00:14:19)

3. The Birth Of PRophet (00:17:06)

4. The Rise of a "Communications Engineer" (00:18:11)

5. Predictive AI versus Generative AI (00:19:16)

6. What AI and PRophet Can do for the PR Industry (00:27:09)

7. Resetting Value-Based Billing for PR with AI (00:33:04)