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Selling the Story: How Digital Content Influenced the Release of The Blair Witch Project
Manage episode 175748877 series 1320235
Konten disediakan oleh Producers Guild of America Kevyn Fairchild and Producers Guild of America. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Producers Guild of America Kevyn Fairchild and Producers Guild of America atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
When the Blair Witch Project project premiered at the 1999 Sundance Film Festival, it arrived amongst a whirlwind of viral marketing. In this episode, Producer Mike Monello talks about how they took advantage of emerging digital technologies, and how those decisions influenced the theatrical pickup of the film.
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