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Thriving with Impactful Marketing Strategies in the “Messy Middle” with Dionne Mejer of Revenue by Design
Manage episode 436425860 series 1171856
Transform your sales and marketing alignment for unstoppable revenue growth! In this episode, we break down practical strategies to tackle the "messy middle" of your initiatives. Learn how to design a structured framework for success, align messaging, and ensure follow-through. Plus, tips on using AI for insightful research and engaging training methods to keep your team motivated and effective.
And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.
==Let's Break It Down==
- 05:40 All companies face the messy middle challenge.
- 07:22 Framework for systematic teaching and communication strategy.
- 10:55 Advertising must capture attention and be clear.
- 14:56 Challenging to generate revenue streams, but possible.
- 18:45 Ensure proper sales strategy, tools, and training.
- 19:46 Clients may need external insights for recommendations.
- 24:05 Focus on understanding revenue growth for businesses.
- 29:24 Differentiation of marketing and sales messaging is essential.
- 30:52 Planning, coordination, and execution of marketing strategies.
- 35:49 Guidelines, structure, and AI for sales professionals.
- 38:32 Utilizing tools for accurate information and efficiency.
==Where You Can Find Us==
- Website: https://strategycast.com/
- Instagram: https://www.instagram.com/strategy_cast/
- Facebook: https://www.facebook.com/strategycast
==Leave a Review==
Hey there, StrategyCast fans!
If you've found our tips and tricks on marketing strategies helpful in growing your business, we'd be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!
508 episode
Manage episode 436425860 series 1171856
Transform your sales and marketing alignment for unstoppable revenue growth! In this episode, we break down practical strategies to tackle the "messy middle" of your initiatives. Learn how to design a structured framework for success, align messaging, and ensure follow-through. Plus, tips on using AI for insightful research and engaging training methods to keep your team motivated and effective.
And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.
==Let's Break It Down==
- 05:40 All companies face the messy middle challenge.
- 07:22 Framework for systematic teaching and communication strategy.
- 10:55 Advertising must capture attention and be clear.
- 14:56 Challenging to generate revenue streams, but possible.
- 18:45 Ensure proper sales strategy, tools, and training.
- 19:46 Clients may need external insights for recommendations.
- 24:05 Focus on understanding revenue growth for businesses.
- 29:24 Differentiation of marketing and sales messaging is essential.
- 30:52 Planning, coordination, and execution of marketing strategies.
- 35:49 Guidelines, structure, and AI for sales professionals.
- 38:32 Utilizing tools for accurate information and efficiency.
==Where You Can Find Us==
- Website: https://strategycast.com/
- Instagram: https://www.instagram.com/strategy_cast/
- Facebook: https://www.facebook.com/strategycast
==Leave a Review==
Hey there, StrategyCast fans!
If you've found our tips and tricks on marketing strategies helpful in growing your business, we'd be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!
508 episode
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