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Ep. 4 - How to Succeed on Walmart.com - with WhyteSpyder
Manage episode 405904829 series 3556806
Konten disediakan oleh Doing Business in Bentonville. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Doing Business in Bentonville atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Experts from WhyteSpyder delve into the concept of omnichannel as it pertains to Walmart, emphasizing the importance of a seamless shopping experience that integrates online research and in-store purchases. They discuss how over half of Walmart shoppers research products online before buying in-store, highlighting the necessity of meeting customers at the crossroads of their shopping behaviors, whether that's online, in-store, or through pickup and delivery services.
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