45% Of Everything We Do Is Habitual

The Shift Control Sales Podcast

45% of everything we do is habitual. That's around 6 hours a day that you're leaving in the incapable hands of your subconscious / unconscious mind. It made me think this morning of the challenge sales coaching presents to everyone involved - the business owner, the sales person AND me. Who wants to be told that what they have been doing for the last X years isn't as good as it good be? Lets face it - not everyone is coachable even though they say that they are. Business owners want the coaching done - they want it to be effective but they usually want it done quickly...GOOD, FAST, CHEAP...pick 2, remember? This podcast is all about being careful what you wish for - managing expectations and committing to the process.