EP33 Georgia Scott: Building a dynamic career while shattering glass ceilings in PR, Media, Creative and Digital

The Trailblazers Experience Podcast

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In this Episode 33 my next guest is Georgia Scott , Head of Marketing at Adobe for the key markets UK , Ireland ,Middle East & Africa .
Have you ever wondered how a former copywriter became a PR , media and creative digital powerhouse? Meet Georgia Scott, the Head of Marketing at Adobe for UK, Middle East and Africa and former General Manager for Saatchi and Saatchi Australia. Georgia's journey is one of strategic decisions and constant evolution - from going freelance, to exploring e-commerce, to leading teams in creative advertising. Her story is evidence of the power of soft skills, the value of curiosity, and the importance of daring to fill knowledge gaps.
For those of you contemplating the challenges of work-life balance and the pressure of being taken seriously as a woman in your career, Georgia's story will resonate. She shares her struggles, strategies, and the invaluable lessons she's learned along the way. Our conversation explores the complexities of being a working parent, finding balance, and creating a supportive environment for personal and professional growth. Georgia's narrative is an inspiring testament to the power of staying true to your values while navigating a dynamic career.
We also delve into the wider context of women's professional development and the shifts in work culture. Georgia provides insights into how organizations can better support the professional development of women, and shares her experiences on changing work culture and finding purpose. Georgia believes in the power of flexible working arrangements and the importance of building a supportive circle. She also talks about her involvement with the First Light Trust charity, an experience that has amplified her sense of purpose. Tune in to hear Georgia's story - an enlightening journey of strategy, resilience, and purpose.
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Georgia Scott Linkedin
First Light Trust
Adobe.com
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Chapter

1. Introduction (00:00:00)

2. Navigating a Career in Digital Marketing (00:00:14)

3. The Path From Freelancer to Leadership (00:08:07)

4. Creative Advertising (00:11:17)

5. Celebrating Women's Success and Building Skills (00:18:54)

6. Work-Life Balance for Women in Careers (00:24:14)

7. Supporting Women's Professional Development (00:32:43)

8. Shifting Work Culture and Finding Purpose (00:40:40)

9. Sunday Blues and Supportive Circles (00:47:54)

10. Trailblazer Takeaways (00:55:15)