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Ep 143: Saying No is a Biz Dev Strategy, with Corey Quinn
Manage episode 357324582 series 2847840
Konten disediakan oleh Kelly Campbell. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Kelly Campbell atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Corey Quinn discuss how saying no to non-ideal prospects is a business development strategy that allows you to scale your agency responsibly.
Corey Quinn and I cover these points and more:
- How agencies can better serve their clients when they specialize;
- What to do when current clients ask for things outside of your agency’s expertise;
- How variability reduction in your offerings allows you to scale more efficiently; and
- Why saying no is a foundational strategy — regardless of economic cycles.
Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
If you enjoyed this episode, post it in your stories and tag me @kelly.l.campbell. And don’t forget to follow, rate, and review the podcast wherever you listen.
Learn more about THRIVE at https://klcampbell.com/category/podcast/ and https://www.e2msolutions.com/thrive/
CONNECT WITH COREY QUINN:
Website
CONNECT WITH KELLY CAMPBELL:
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1. Saying No is a Biz Dev Strategy, with Corey Quinn (00:00:00)
2. The importance of knowing what makes a potential new client a poor fit and saying no. (00:00:02)
3. How to deal with the legacy clients that are still with you. (00:02:48)
4. Why saying no to everything outside of what you are uniquely excellent at creates more value. (00:04:33)
5. Did you also grant exclusivity in terms of the location of each of your clients? (00:07:27)
6. Did you also grant exclusivity in terms of the location of each of your clients? (00:09:05)
7. How scorpion broke into the business by creating separate resources that were not on the main conveyor belt. (00:11:09)
8. How do you reduce the amount of overhead and the variability in your business so that you can grow bigger? (00:14:08)
9. How to say no to clients that present red flags during the sales process. (00:17:30)
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