889: The simplest tool to MAXIMIZE conversions and customer interactions w/ Matt Lo

Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

What if you could transform your website into an engaging, customer-converting machine? Join us as we welcome back Matt Lo, the dynamic CEO of ChipBot, who shares the incredible journey of a 50% growth since his last appearance 300 episodes ago. Matt's insights into last mile conversions, combined with his personal tales of competitive table tennis, make for an enriching conversation on how to leverage video engagement to captivate potential clients. As a passionate user of ChipBot, our host Brian Lofrumento reveals how this game-changing tool has revolutionized his marketing strategies across multiple businesses.
Explore the exciting ways ChipBot is reshaping industries like real estate and professional services through interactive video content. Real estate agents are now empowered to create instant property tours with just their iPhones, bypassing outdated CMS systems. Interior design firms are building trust and showcasing their expertise with personalized videos. We also hear about ChipBot's innovative AI tool that crafts effective video scripts tailored to business goals, ensuring those crucial last-mile conversions. Discover the secrets to making your website feel "alive" with video introductions and live chat features.
For small business owners, ChipBot’s AI chat capabilities, similar to ChatGPT, are a game-changer. These features handle customer inquiries, book meetings, and provide business overviews, even during odd hours. We discuss managing sales expectations through live chat and the importance of nurturing customer relationships over time. Learn how ChipBot's video analytics can track retention rates, click-throughs, and user engagement to refine your strategy and drive growth. Tune in as Matt Lo shares his vision of incremental progress and adaptability, drawing surprising parallels to competitive sports. Whether you're an entrepreneur or a marketer, this episode is packed with actionable insights to revolutionize your business.
ABOUT MATT
Matt Lo is a dynamic entrepreneur with a keen interest in optimizing the customer journey, particularly focusing on the crucial aspect of last-mile conversion. By creating an innovative product that specializes in video engagement, Matt and his team address the complexities of converting potential customers who are on the fence. His approach integrates seamlessly into go-to-market strategies, enhancing both awareness and the deeper stages of the sales funnel. Whether through proficient marketing tactics or direct sales strategies, Matt's product—ChipBot—provides that final push necessary for turning interest into a committed sale.
LINKS & RESOURCES

• Visit ChipBot’s Website
• Subscribe to ChipBot’s YouTube Channel
• Follow ChipBot on Instagram
• Find ChipBot on TikTok
• Connect with Matt on LinkedIn

Chapter

1. Last Mile Conversions and AI (00:00:00)

2. Video Strategy for Websites (00:10:43)

3. AI Live Chat for Small Businesses (00:20:03)

4. Video Analytics (00:25:08)

5. CEO's Growth Strategy and Vision (00:36:29)

6. Entrepreneur Podcast Appreciates Guest Contributions (00:44:19)