Turn Your Traditional Watch into a Health Tracker – Smart Strap for Longevity: Olga Nijpels-Tishurova, Watchibia

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How does your health tracker fit into your style?
Well, my guest today wasn’t happy with how her plastic-looking health tracker did not match her Rolex. But longevity was important to her. Connecting the dots, she started developing a smart strap. To her Rolex. Or Omega, Gucci, Patek Philippe – any traditional watch you fancy.
In this episode, you will hear about

• a health tracker that matches your style
• high-end vulcanized rubber used for this smart strap
• what you can track with a smart strap health tracker
• a startup collaboration with CSEM or Swiss Center for Electronics and Microtechnology
• and how a smart strap can save the traditional watch industry

My guest, Olga Nijpels-Tishurova, is the founder and CEO of Watchibia. She’s combined her experience in the electronics industry with her love for luxury watches and aesthetics, and a focus on extending healthspan.
Watchibia is a Swiss startup that develops a smart strap for traditional watches. Think, wearing your favorite watch, a Rolex, Omega, Gucci, Patek Philippe, whatever you fancy, and simply changing the strap to track your health. No additional fitness tracker needed.
Go ahead and follow Watchibia on Instagram https://www.instagram.com/watch_ibia/ and Olga on LinkedIn: https://www.linkedin.com/in/olga-nijpels-tishurova-b211a219/
Timestamps:
00:00:00 Olga Nijpels-Tishurova and Watchibia
00:01:22 Why Olga Dropped a Plastic Health Tracker
00:05:09 The Idea for a Smart Strap for a Rolex
00:11:43 What Is the Smart Strap
00:19:27 Developing the Smart Strap for Longevity
00:25:40 Saving the Traditional Watch Industry
00:37:55 Thank You Follow Watchibia
00:38:43 Follow X-Health.show Disclaimer

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Chapter

1. Olga Nijpels-Tishurova and Watchibia (00:00:00)

2. Why Olga Dropped a Plastic Health Tracker (00:01:22)

3. The Idea for a Smart Strap for a Rolex (00:05:09)

4. What Is the Smart Strap (00:11:59)

5. Developing the Smart Strap for Longevity (00:19:43)

6. Saving the Traditional Watch Industry (00:25:56)

7. Thank You, Follow Watchibia (00:38:29)

8. Follow X-Health.show, Disclaimer (00:39:17)