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Choose Your Business Battles Carefully in the New Year
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Konten disediakan oleh Jim Galiano. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Jim Galiano atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang dijelaskan di sini https://id.player.fm/legal.
It’s difficult for smaller businesses to compete with their larger counterparts without having an intelligent, time-tested strategy in place. The “niching down” concept came about as a response to this dilemma. You specialize and serve a group within a group.
In today’s episode, I want to look at this through the lens of search engine marketing and SEO-based strategy.
In plain English, I’m talking about putting yourself in a position where you’re not competing for the same words and phrases most of the biggest companies in the world are competing for.
In today’s episode, I want to share with you a very “doable” alternative involving fewer competitors.
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