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Join us for candid conversations with remarkable women in business and entrepreneurship. We celebrate the successes of women across various fields, including digital, e-commerce, STEM, content creation, and more. Our guests share their inspiring career journeys, lessons learned , significant milestones, and the challenges they’ve faced while climbing the ladder of success. These women are true #IRLTrailblazers, and their stories will motivate and empower you. In each episode, we explore topi ...
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In this episode, omnichannel specialist Ntola Obazee talks about the reality of going where no brand (or at least your brand) has gone before. Ntola speaks with Ger and Gordon about entering new markets successfully, inspiring your team to give their best, segmenting your market and curating your collections. She also gives first-hand insight into …
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Send us a text EP61 In this episode of the Trailblazers Experience Podcast, Mo Carrier, co-founder of My Bliss, shares her journey of creating a sexual wellness brand focused on women's health and pleasure. Mo Carrier's journey into the realm of sexual wellness started with a personal crisis. After enduring severe side effects from hormonal contrac…
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Send us a text EP60 Our guest is , Lara Solomon, founder of Hoopsy, shares her inspiring journey from personal challenges with IVF to creating an eco-friendly pregnancy test. What if you could revolutionize both women's health and the environment with a single innovative product? Listen to Lara Solomon, the visionary founder of Hoopsy, as she discu…
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Send us a text EP59 , Our Guest is Kathryn Bricken, the founder and CEO of Doughlicious, shares her journey from baking in her Miami kitchen to creating a beloved gluten-free cookie brand in London. Kathryn's story is one of organic growth, from bake sales at her children’s school to seeing her products in major retailers and celebrated on social m…
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Join Jamie Roller, Marketplaces Director at Dr Squatch, as she talks Gordon and Ger through the trials and tribulations of marketplaces. Find out why she's the Amazon Queen, as she explains how to tame the intricacies of the world's biggest online marketplace and keep winning the Buy Box. Jamie also discusses balancing Amazon with other marketplace…
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Send us a text EP58 Our next guest is Paula Raubenheimer , Co-Founder of @Drinksmartys Spiced Tomatoes Juice What happens when you leave the corporate grind behind to chase a passion for food? Join us as Paula, the spirited co-founder of Marty's Drinks Juice, recounts her remarkable career shift from digital media and marketing in South Africa to l…
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Send us a text Imagine transforming the traditional diaper industry from mundane to modern and eco-friendly! In this episode of the Trailblazers Experience podcast, we're thrilled to host the dynamic duo behind Peachies, Rima and Morgan. They share the captivating story of how they went from sceptical classmates at Imperial College London to succes…
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Mike Ryan, Head of Ecommerce Insights at Smarter Ecommerce, talks to Gordon and Ger about the potentially unholy marriage between data and advertising automation that can erode your control of your ecommerce performance. Specifically, Mike takes the boys through how to manage ecommerce marketing tools like Google's Pmax, which, left unchecked, can …
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How do you manage two brands that provide overlapping services? That's the job facing Jessica Lesesky, Vice President & General Manager of Shutterfly & Snapfish, which both offer customised online printing on to a wide range of media. In this episode, Jessica tells Ger and Gordon how her team keep both brands distinct and thriving, using a blend of…
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Send us a text EP56 Nadine Maggi , Managing Director of Sweet Freedom What if your unconventional career path could lead you to an unexpected yet fulfilling destination? Join us as we sit down with Nadine Maggi, the inspiring Managing Director of Sweet Freedom, who opens up about her incredible journey from aspiring forensic scientist to military s…
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Send us a text My next guest is Sara Russell, Marketing Director at 5874 Commerce & Founder of The Women Domain Learn about the inspiring journey of the Women's Domain, a community founded by Sarah to integrate more women into the e-commerce community Join us as we celebrate empowerment through networking and continuous learning. Sarah introduces t…
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In this episode, Gavin Williams, former Global Director of Digital and E-commerce with luxury fragrance brand Creed, says we should put a ban on squirrel hunting, until we've figured out whether the squirrel is worth the hunt. He takes Gordon and Ger (and you too, if you hit the play button) through the many things (so many) luxury retailers and br…
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Send us a text Ever wondered how marketing principles can be the secret sauce to building high-performing cultures? Join us as we sit down with Lisa Sharapata, the dynamic Chief Marketing Officer of the Arbinger Institute, who shares her fascinating career journey from a graphic designer to a strategic leader and now a CMO. Lisa dives into how her …
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Send us a text Ep53 My next guest is Founder and CEO Barekind Socks , the business she started with £1000 Lucy Jeffrey, the founder of Barekind Socks , joins us on Trailblazers Experience to share her incredible journey from HSBC banker to bamboo sock entrepreneur dedicated to saving animals. Inspired by a heart-breaking video of a turtle with a st…
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Gordon and Ger are joined by Paul Sherratt, CEO and Founder of gloveglu, to talk about making goalkeeping gloves grippy and sticky. Is it cheating? (No, it isn't.) Is it innovative? (Yes, it absolutely is.) You'll learn how Paul came up with the idea, what went into developing gloveglu, and how he used the power of a teenage TikTok producer to tap …
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Send us a text EP52 My next guest features Melanie Smallwood, the inspiring Group Chief Commercial and Brand Partnerships Officer at the Global Fashion Group Ever wondered how resilience and determination can shape a stellar career in the fashion industry? From her humble beginnings on the shop floor at Harrods to her strategic move to Harvey Nicho…
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Send us a text EP51 Carla Penn Kahn ,CEO and Co-Founder of Profit Peak Ready to be inspired by an exceptional entrepreneurial journey? Join us as we sit down with Carla Penn Khan, the powerhouse founder and CEO of Profit Peak, who shares her remarkable story from her early entrepreneurial roots to her influential role in investment banking at Credi…
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Send us a text What does it take to pivot from a degree in environmental science to becoming a Global Product Manager at the Lego Group? Our guest Ellen shares her remarkable journey from the west of Ireland to leading global product initiatives at one of the most iconic brands in the world. Discover how Ellen transitioned from her initial ambition…
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Gordon and Ger are joined by Shane Linehan, VP Marketing with Raylo, to talk about the circular economy and electronic consumer goods. Shane talks about unlocking huge residual value for customers (and revenue for businesses). He also discusses launching an unknown brand with an unknown offering—one that now has 100,000+ paying subscribers. The boy…
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Send us a text EP49 :Our next Guest is Mareile Osthus , CEO and Co-Founder of Humii . #Embark on a journey of transformation with Mareile, the entrepreneurial dynamo at the helm of Humii, as she recounts her remarkable evolution from the glittering world of retail to the cutting-edge frontier of tech. With a narrative that unfolds like a masterclas…
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Send us a text Step onto the cricket pitch and into the boardroom with Mariko Hill, whose journey from Hong Kong’s cricket fields to the forefront of the nutraceutical industry is a masterclass in ambition and innovation. Mariko's story is one of drive and discipline, where the world of sports intertwines with a passion for nutrition and wellness. …
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In this episode, recorded live at The Laughter Lounge in Dublin at StudioFory9's Transformation: Excellence in Ecommerce conference, Ger and Gordon talk on stage with Paul Rogers, ecommerce consultant and founder of Vervaunt, a London-based eCommerce consultancy and performance marketing agency. They discuss clienteling, unified commerce, Shopify's…
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Send us a text EP47 , Our next guest is Aundrea Cline Thomas , Founder & CCO of Mountain Court Media , Speaker and Podcast Host of " the next best thing " and an Emmy award-winning journalist , She joins us to recount the pivotal moments of her professional journey. From honing her craft as a local news reporter in Georgia to becoming a media entre…
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Send us a text Discover the transformative power of finance through the captivating journey of Billie O'Connor, the financial strategist and mind behind Nova, as we unravel her progression from finance skeptic to strategic maestro. In our latest episode, Billie's narrative transcends mere numbers; it embodies the essence of data-driven leadership a…
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Send us a text EP45 My next Guest is Diane Randall ,who has a wealth of experience in the wellness industry as an author of Jumpstart your Life , consultant, college instructor, professional speaker and host of the Plant Based Curious Podcast Embarking on a transformational journey often begins with a single step, and for Diane Randall, that step w…
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Send us a text Sally 's story isn't just a career narrative; it's a masterclass in adaptability and seizing the ever-evolving opportunities of the retail and beauty industries. From her serendipitous start on the shop floor to her trailblazing strides in e-commerce, Sally's journey is a testament to the power of not adhering to a grand plan in a wo…
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Send us a text Have you ever felt like you're constantly chasing perfection and people-pleasing to the point where it's taking over your life? Kamini Wood, our esteemed guest for this special International Women's Day episode, bravely shares her personal evolution from tackling these very struggles as a mother of five to empowering individuals thro…
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Send us a text Have you ever stood at the crossroads of a career shift, wondering how to leap from one field to another? Sarah Middleton did just that, transitioning from a seasoned Marketing Director to a dynamic force in Mergers and Acquisitions. Our latest episode uncovers how she navigated the complexities of integrating smaller companies withi…
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Send us a text Mary Keane-Dawson, a digital maven and entrepreneur, shares her career journey and experiences in the advertising industry. From her early life and education to entering the advertising industry and transitioning to digital, Mary reflects on the challenges she faced, including gender inequality. She emphasizes the importance of self-…
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Send us a text Tanya Vucetic, founder and CEO of Blockforms, shares her career journey and insights on building a successful tech business. She discusses the importance of identifying core values and finding work-life balance. Tanya also highlights the challenges faced by women in the tech industry and the need for more representation. She emphasiz…
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Send us a text Have you ever wondered how a leader's journey can shape the future of e-commerce and digital strategy? In a conversation that's as rich in wisdom as it is in inspiration, Janice takes us through the nuanced art of balancing stock management with financial predictions, emphasizing the importance of understanding your metrics. Whether …
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Send us a text My next guest us Zelelapi Kaemba , Founder /CEO Training and Development Consultant at Talent Capital Institute What if there was a way to not only survive the entrepreneurial landscape, but to truly thrive within it? Zelelapi Kaemba has been doing that for over 15 years. As a seasoned training and development consultant, she's journ…
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Retail media is hot right now, but what is it exactly? And is it fab or fad? Ger and Gordon have the questions. Paul Stafford of Superdrug has the answers. Paul takes you deep into the workings of retail media, and explains how it differs from traditional marketing supports. There's lots of tech. There's lots of creative. And there's lots of potent…
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Send us a text My next guest on Episode 37 is Raine Peake , Strategic Director , Advisor in the fashion industry with a focus on omnichannel , innovation and technology . Get set to embark on a riveting journey with our special guest, Raine Peake, a seasoned strategic leader in e-commerce and retail digital. From an allocator to a digital director,…
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Send us a text My next guest is Bianca Bass , Marketing Director in the Fintech industry . What does it take to pivot from a career in brand marketing to a strategic role as a board advisor? Meet Bianca Bass, who did precisely that, as she generously shares her journey in today's podcast episode. Get ready to be inspired by her early passion for wr…
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In this, the pronunciation episode, Marshall David Johnson of UK designer department store Fenwick joins Gordon and Ger to talk about the challenges of luxury retail. Marshall guides you through a world in which luxury brands call the shots over retailers, and styling and managing products for online goes beyond anything mere mortals should attempt…
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Send us a text In this Episode 35 , my next guest is Stephanie Melodia is the Co-Founder of BOMBA, an award-winning creative studio for explosive brands, and former CEO of the award-winning marketing agency, Bloom, which she founded before the age of 30. Ready to follow the trailblazing Stephanie Melodia? She's busting out from a desert island to c…
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Send us a text In Episode 34 , My guest is Natalie Lowe CEO and Founding Partner of the award-winning creative & branding Agency What would you do if you found yourself at the helm of an award-winning creative agency, navigating a global expansion amidst a pandemic? You're about to hear how our guest, Natalie Lowe, CEO and founding partner of Orang…
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Send us a text In this Episode 33 my next guest is Georgia Scott , Head of Marketing at Adobe for the key markets UK , Ireland ,Middle East & Africa . Have you ever wondered how a former copywriter became a PR , media and creative digital powerhouse? Meet Georgia Scott, the Head of Marketing at Adobe for UK, Middle East and Africa and former Genera…
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Send us a text Episode 32 ,Join us on an exciting journey as we delve into the captivating world of FinTech in Zambia with our esteemed guest, Evelyn Kaingu, the inspirational co-founder and CEO of Lupiya. Evelyn shares the extraordinary journey of Lupiya - a pioneering Zambian FinTech that started with a modest $500 and now boasts an impressive se…
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Andrew Ostcliffe of Oxfam in the UK navigates e-commerce waters that many other hardened online retailers would avoid. Three revenue streams, products distributed over more than 600 locations, 250,000-plus SKUs, and a diverse inventory that changes by the minute. Welcome to the world of decentralised charity retail—both online and in store. Join An…
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Send us a text In this episode 31 , my guest is Rachel Kerr , Financial Consultant and Director in her own business , 15 years experience in accounting and finance to her name . Ever wondered how to juggle the demands of starting your own business while maintaining a healthy work-life balance? Finance Director Rachel Kerr, a seasoned professional i…
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Send us a text In this Episode 30 , my next guest is Elizabeth Uviebinene , Author and early -stage founder & Tech Start-up CEO . Are you ready to journey through the mind of a tech entrepreneur and accomplished author? This episode brings you an intimate conversation with Elizabeth, who's been making waves in the literary world with her influentia…
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Send us a text In this Episode 29 , my guest Katie returns for a lovely chat ! Ever felt the connection between a well-fitted bra and your understanding of your own body? Katie Weir, PR and Content Manager at Curvy Kate, shares her insights on this unique relationship and the transformative power of word of mouth in PR. We tread into the lingerie i…
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Send us a text In this Episode 28 , we introduce you to LatstheDJ! Have you ever wondered what it's like to break barriers in music as a woman? Our captivating guest, Latunde, an aspiring female DJ, reveals exactly that. From her psychological studies to her discovery of a deep-seated love for DJing, and her bold leap into a male-dominated industry…
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This time out, Gordon and Ger check-in to fly social with Ryanair (no checked luggage and the crisps are extra). Their pilot is Michael Corcoran, until recently Ryanair's Head of Social and Creative Content. Michael talks about the importance of reach over followers, why community matters, what social media really is (and isn't), and outlines a non…
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Send us a text in this Episode 27 , My guest is Frances Fomai Entrepreneur in the Freight Brokering Industry and Author of "Can you hear me " Imagine discovering the key to generational wealth in an unexpected industry. Meet Fran, our fascinating guest who, alongside her sister, embarked on a journey to build their fortune through freight brokering…
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Send us a text Episode 26 Our next guest is Amiee Stroud , Director Business development for data driven marketing business What does it take to break through the glass ceiling in the digital marketing industry? Join us for an enlightening chat with Amiee, a seasoned trailblazer and senior director of new business, who's made her mark in this male-…
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Send us a text In this next episode #25 Ready to plunge into an ocean of insights from a tech industry trailblazer? We've got Melody Askari , the Chief Customer Officer at NIICO, sharing her wisdom and experiences navigating the tech world and beyond. From the importance of customer onboarding to advocating for the use of emerging technologies , in…
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Send us a text In this episode 24 our guest is Novia Sukijo Creative Director , Founder of modest fashion brand Imagine you were a kid again, creating outfits for your Barbie dolls, a pure act of creativity and fun. Now, what if that innocent childhood play blossomed into a successful fashion brand? That's the story of Novia Sukijo , the empowering…
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