Influence Is Not the Same Thing as Popularity
Manage episode 392801155 series 3544979
While popularity and influence are related, they are not synonymous. Popularity is about visibility and numbers, whereas influence is about trust and impact. In a world where we are constantly bombarded with messages vying for our attention, it's more important than ever to recognize the difference. Whether you're a marketer, a consumer, or someone looking to make a difference, focusing on genuine influence rather than superficial popularity will likely yield more meaningful and lasting results.
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193 episode